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Social media: Prevention is better than cure

E-Learning Provocateur

Traditionally this is called marketing, customer service or public relations. From a learning perspective, it might also be called educating your customers. The best service providers around the world make it really easy for customers to lodge complaints. Service their needs. The big bad wolf. Have your say.

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Business of Learning

Tony Karrer

Particularly, I'm interested in the question of: While training as a publisher of courses and courseware faces an increasingly challenging market, what other things can learning businesses successfully sell to internal or external customers? FYI that's what publishers thought about the music industry when it when through it's slide.

Business 139
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How Course Creators Get Leads Through Content and Scale Revenue Through Smart Promotions with Marketing Professional Daniel Daines-Hutt

LifterLMS

You, as a small business owner, or course creator, or service owner, that’s not how you earn money. You’ll find that how to guides super actionable and valuable, the customer will buy from you. And those guys are paid to get the same person to come back, and the same eyeballs on an advert. And move on from there.

Market 88
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How to Grow Your Email List with an Email Challenge and SEO Course Case Study with Brendan Hufford

LifterLMS

Searching Facebook groups is a terrific way to find what problems your customers face and how to best solve them. Brendan used this strategy to find the best way to engage students and has built out his program based on what gets results and engages customers the most. The best content ranks for thousands of long tail keywords.

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Mastering Multimedia with Matt Medeiros

LifterLMS

But if you focus on building your product for the customer and owning the experience, it doesn’t matter what platform you’re on, whether it’s WordPress or a custom coded solution. ” There’s this mass democratization that’s been happening for a long time but it’s really coming into focus.