More on Re-evaluating Evaluation – Jack Phillips and ROI

Dashe & Thomson

I just realized that I haven’t included a single word about Jack Phillips , who introduced Return on Investment (ROI) as Level 5 to Kirkpatrick’s Four Levels of Evaluation. Years later, I realized that she had skipped Kirkpatrick’s Level 4: Results and substituted Phillips’ ROI.

Why is eLearning undervalued? Peter Phillips considers.

Unicorn Training

Peter Phillips'(Unicorn Training Chairman) considers why eLearning may still be undervalued as a training resource despite the cultural fascination with online technologies. As a salesperson you may only have a few minutes to impress the potential customer, and even where you set up a full course demo for the client to review at their own pace the stats show that they rarely spend more than five minutes online. Listen to Peter Phillips' thoughts on immersive learning here

Learning for Leaders: 3 Tips for Your eLearning Coaching Courses

eLearning Brothers

Only by knowing exactly which tools are in your arsenal can you properly assess a situation and form the proper “plan of attack,” much like how a handyman/woman should recognize when a particular screw will require the use of a Phillip’s head screwdriver or a flathead screwdriver.

News: SkillServe Is World's Top LMS for Financial Services Again - Report

Unicorn Training

Unicorn Training’s SkillsServe learning and performance platform has been ranked as the World’s top LMS for financial services for the second year running.The news was revealed on Twitter today (Wednesday 27 January) by leading global eLearning analyst and consultant, Craig Weiss, ahead of the scheduled release of his prestigious, annual Top 50 LMSs Report 2016 next week (due 4 February).SkillsServe

Join us at World of Learning Conference & Exhibition, to see our award-winning LMS, custom eLearning & learning apps

Unicorn Training

Ranked #1 for financial services and #3 overall, Unicorn LMS offers a huge feature set including the ability to deploy and track digital learning activities; assign and monitor learning by cohort or department; perform diagnostic assessments; add event tracking; set training reminders; and support your training and competency (T&C) framework.As In addition to exploring our learning libraries, visitors will have a chance to experience our outcome-led custom eLearning courses.

The Evolving Face of Embedded Performance Support


Sales Enablement and Employee Empowerment: Driving Performance Support With Mobile Devices : This ASTD article by Phillip Neal discusses why tablets (such as iPads) make a perfect tool for delivering performance support for sales reps in selling situations, and how to achieve this effectively.

Unicorn is now part of The Access Group!

Unicorn Training

Unicorn comes to Access with more than £10m of revenues and in excess of 1,500 customers, including key names such as UK Finance Association, University of London, Tesco Bank, and Chartered Insurance Institute.

Innovation and the CLO

CLO Magazine

Phillips is chairman and Patti P. Phillips is president and CEO of the ROI Institute. The goal is impact from the innovation; a new product adds revenue, a new process takes less time, a new procedure improves quality or a new service improves customer satisfaction.

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We're pleased to announce another record year for us!

Unicorn Training

12 months earlier – for the financial year 2016-17, a period in which new strategic partnerships with specialist content developers MicroLearn and Video Arts were secured and we also opened our new Brighton officeAn award-winning yearWe have remained free from the short-term demands of the City or private equity investors which has been an important factor in our sustained growth, enabling us to plan long term and reinvest profits in product improvement and services to meet our customer needs.

Welcome to our new blog

Unicorn Training

As we strive to improve every aspect of our on and offline presence, flagship projects such as this not only give us a huge amount of pride, but also demonstrate our commitment to excellence to our customers, partners and friends.

Increasing the Value of Your Organization’s Training Investments

Beyond Campus Innovations

Bolling, J, Phillips, M. & Increasing the Value of Your Organization’s Training Investments. In today’s market of full-employment and technology-driven constant change, employees are time-starved and yet understand the need for their continual acquisition of new knowledge.

Axonify Redefines Knowledge and its True Purpose at its First Annual Community Conference


After spending a couple of days sharing with Axonify customers, partners and team members, I learned that Axonify was much more than a technology platform. My goal for this conference was to network and learn more about Axonify, its products and customer success stories.

Fun in Finance Unicorn Training Acquires Amuzo Games Studio

Training Industry

Earlier this month, Unicorn Training, a London financial services L&D company, announced its acquisition of Amuzo, a BAFTA-nominated games studio, six months after investing in the Bournemouth, UK-based company. million), and its learning and performance platform SkillServe was ranked the world’s top LMS for financial services for the second year in a row by e-learning blogger Craig Weiss.

Unicorn LMS | A force to be reckoned with

Unicorn Training

re delighted that our commitment to constantly update, refine and evolve our LMS offering is reflected in the praise we have received from customers and the industry as a whole. We make improvements based on feedback and user research every day and this helps validate that approach”Peter Phillips, CEO, added: “We welcome this initiative by eLearning Industry.

NEWS: Unicorn Training Announces Record Year

Unicorn Training

This is particularly true in our core sector, financial services, where demand for high quality regulatory and compliance training, together with increased awareness of the risks of cybercrime, are being driven by rigorous, new UK regulatory standards.”Unicorn

Highlights from the Spring Client Forum

Unicorn Training

Room 2, Unicorn CEO Peter Phillips and Amuzo Managing Director, Mike Hawkyard discussed all things action-based learning. As the day progressed, sessions moved on to look at a number of customer-led stories around achieving better learner engagement with Unicorn LMS. To follow this, we moved on to a session hosted by Juliet Cox, which sought to explore how to drive real value from all forms of custom learning content. Oh yes, it's that time of year again!We're

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Axonify Redefines Knowledge and its True Purpose at its First Annual Community Conference


More than fifty customers and partners attended to network with each other, learn more about new product developments and listen to inspirational stories from leaders, including Chad McIntosh, VP Loss Prevention & Risk Management at Bloomingdale’s, Marcus Presley, Senior Manager, Logistics Compliance & Safety at Walmart, Mia Phillips, National Manager, Dealer Education & Digital Tools at Toyota, Bob Mosher, Chief Learning Evangelist at APPLY Synergies as well as many others.

6 steps to make your authoring tool implementation a success


If you’re going to be using Elucidat, your Customer Success manager will discuss your desired outcomes – their job is then to help you use Elucidat successfully to achieve these. Customer success consultants, whose jobs are to help you reach your desired outcomes with Elucidat.

Fun in Finance: Unicorn Training Acquires Azumo Games Studio

Training Industry

Earlier this month, Unicorn Training, a London financial services L&D company, announced its acquisition of Azumo, a BAFTA-nominated games studio, six months after investing in the Bournemouth, UK-based company. million), and its learning and performance platform SkillServe was ranked the world’s top LMS for financial services for the second year in a row by e-learning blogger Craig Weiss.

Evaluation and ROI in Compliance Training

Interactive Services

Worse, you may have an underperforming program, one that puts the organization at risk of customer complaints, failing a compliance audit, generating bad publicity, or even receiving hefty penalties.

Should Loyalty Be the New Measure of Training ROI

Training Industry

Jack and Patti Phillips of the ROI Institute argue that training organizations that don't have an extensive measurement and evaluation system are likely to see a reduction or elimination of their budget. When customers are loyal to a company, they repurchase the product or service from that organization whenever possible. Individuals who respond between 0 and 6 are considered detractors, who are not likely to recommend a product or service to a friend or colleague.

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Unicorn Training Shortlisted for Two Learning Technologies Awards

Unicorn Training

Our submission in this category considers our dual role as training and regulatory experts in the Financial Services space, and leaders in innovative learning design that strives to leverage the latest available technologies in the solutions we deliver to our valued clients.“In

NEWS: David and Laura New Captains of Content Ship!

Unicorn Training

The latest moves come after a number of other significant staff promotions last month, to keep fine-tuning the service we provide for our customers. David Teague is managing the Development team in conjunction with the Configuration team, under the title of Head of Platform Services. Two of our award-winning instructional design team have taken the helm in helping steer our eLearning strategy forwards through 2014.

Top 10 Highs Of Unicorn's Record Year

Unicorn Training

These are our top 10 highlights of our record-breaking year (in no particular order)…1 SkillsServe ranked the World’s top LMS for financial services (again)[link] probably heard of Craig Weiss? Million+ course activities were completed on SkillsServe Off the shelf courses, user-generated content and eCreator courses, CPD recording, Training and Competency (T&C), on-the-go learning and Apps, you name it and SkillsServe has probably helped the financial services industry achieve it.4

Setting the right scene for learning

Unicorn Training

At the start of this year we launched a new style ‘immersive learning’ course for Volkswagen Financial Services (VWFS), who were introducing a new financial product to their network of over 500 dealerships and distributors across the UK. Instead of starting with the all-too familiar learning objectives and menu screens, the user is placed immediately into a scenario familiar to them - on the showroom floor with customers waiting.

Putting Thought to Work: Evaluation in Practice

CLO Magazine

Organizations that have reached higher measurement levels use a blended approach for the various frameworks and find ways to customize evaluation. Then she said the tool automates levels 1 through 5 — including the Phillips ROI model — to help learning leaders report and analyze the data. Tom Evans, chief learning officer at professional services firm PricewaterhouseCoopers LLP, said these studies happen three to six months after a program at the company.

Is this thing on? Tips for measuring course effectiveness and return on investment

Obsidian Learning

Kirkpatrick and Kirkpatrick (2006) compare it to measuring customer satisfaction and note that when learners are satisfied with training, they are more motivated to learn. Let’s look at an example of Level 4 evaluation for a course on servicing equipment at customer sites.

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Double Unicorn award joy at LPI Awards

Unicorn Training

Leading financial services eLearning solutions providers, Unicorn Training, last year became the first organisation to achieve accreditation under the new banner of the LPI. Laura Hooper was recognised for her innovative and engaging solution to meet a demanding and time critical training need for long time client, Volkswagen Financial Services.

Reflections on Learning Solutions Conference 2014 (Part 2)

Unicorn Training

Fresh back from sunny Orlando, Unicorn CEO Peter Phillips reflects on the key themes of LS Con 14. Research shows that most LMS customers don’t like their LMS much, and top of the list of complaints is reporting. Andy referred to a couple of early limited case studies including one in the UK National Health Service.


A Review of the Elearnity 9-Grid

Unicorn Training

In the first of a series looking at published research findings and statistics in the e-learning space, Peter Phillips takes a look at the Elearnity 9-Grid™ True Grid? Or is it the potential of the product or service to deliver added value features?

Free L&D webinars for October 2019

Limestone Learning

Join Patti Phillips, CEO of ROI Institute, and Katharine Aldana, Learning and Development Design Manager for Verizon, as they demonstrate how you can show the impact and ROI of your leadership development programs. “ Carrot harvest ” by woodleywonderworks is licensed under CC BY 2.0.

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Getting the Best Out Of Your eLearning Content

Unicorn Training

Unicorn’s first ever SkillsServe User Forum – ‘Getting the Best Out Of Your eLearning Content’ – got a big thumbs up from around 40 delegates representing all sectors across the financial services industry in London yesterday (Thursday 17 November).The Peter demonstrated some examples of impactful and engaging eLearning that Unicorn has developed over the past year for clients including Chartis, Volkswagen Financial Services and BNY Mellon.He

Free L&D webinars for October 2018

Limestone Learning

Tuesday, October 2, 2018, 10AM – 11AM PT: Great Customer Training Requires the Right Technology Fit Focusing on training throughout the customer lifecycle can have a significant impact on churn. “ Spider, Web, Tree, Branches ” by skeeze is Public Domain. Are you ready for October?

Product Review: BlueVolt

eLearning 24-7

While it offers some customizations, in general it typically lists. While their core audiences are manufacturers, services, distributors and associations, this system can easily be recommended to any business or organization.

Free L&D webinars for May 2018

Limestone Learning

Use a specific technique for getting communication unstuck when working with a team, co-worker, boss, customer, or vendor. Unfamiliar with emotional intelligence and people protocol, your talented technical people may be in trouble for speaking harshly to customers and peers.

Free L&D webinars for March 2018

Limestone Learning

Why the technology your LMS uses is important, including significant considerations regarding data ownership, security, LMS customization, product updates and support. A great castomer experience leads to a great customer experience.

BLOG: #UTGForum updates

Unicorn Training

MORNING!So So we're back at King's Place for our annual Client Day and this is where you can follow all the updates from the day.Here's what's going on.Be sure to follow us on Twitter #UTGForum all day too.Right off to get some coffee.Room filling up nicely!