More Marketing Malarkey

Clark Quinn

So here’s yet another post about more marketing malarkey. It seems to be swinging towards the digital native myth, that employees now need more engaging things. We’re segueing into tawdry marketing malarkey here. This is just more marketing malarkey.

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Free eBook: Digital Content Marketing Strategy For eLearning Marketers: An Essential Guide

Dan Keckan

With so many competing eLearning companies on the market, the odds are that multiple organizations are offering similar content marketing solutions. Content Marketing eLearning Content Development eLearning Marketing eLearning Professionals Free eLearning eBooksTo solve that problem, brands can use content to establish credibility. Which educational brand is more likely to win a new customer?


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Top 5 Benefits Of Digital Marketing

Dan Keckan

Digital marketing is growing at a rapid rate, hence it is important for all to know about the benefits and advantages associated with digital marketing.

Digital Marketing Solutions


If you are looking for an Internet marketing company to help you with your business needs, then consider a digital marketing solutions company. These marketing experts are experts in all kinds of digital marketing and know just what it takes to reach your target market.

Use Chaos to Build a Stronger Organization

Speaker: Stacey Harris, Chief Research Officer & Managing Partner at Sapient Insights Group

As we look to tomorrow, it is time to ask ourselves what lessons have we learned and how do we create flexible organizations that can survive what the future holds. Stacey Harris, Chief Research Officer for Sapient Insights Group, will share insights, data, and tools that are helping organizations adapt and even thrive in this difficult environment. She’ll discuss the emerging trends in the Learning technology market, and how these exciting new approaches to creating micro, adaptive, and personalized content is changing the face of workforce development while creating strong connections to business outcomes.

Digital Marketing Strategies For eLearning Service Providers

Dan Keckan

Any industry or corporate cannot survive without a meticulously designed marketing strategy. eLearning companies are no different when it comes to marketing. This post was first published on eLearning Industry.

Top Marketing Leader Awards In The eLearning Industry (2021)

Dan Keckan

Are you wondering what makes eLearning marketing leaders exceptional in the challenging times of digital transformation and remote working? eLearning Marketing Strategies eLearning Market eLearning Market Growth eLearning Marketers eLearning Marketing

The Informal eLearning Journey To Becoming A Digital Marketing Professional

Dan Keckan

One example of an industry that you can get into through eLearning is digital marketing. Content Marketing eLearning Marketers eLearning Marketing Guest Blogging

Digital Marketing Primer


Analytics Corporate Learning and Development Corporate Learning Best Practices e-Learning Infographics QuoDeck best practices corporate learning Digital Marketing RemoteWorking

More Myths-Based Marketing

Clark Quinn

Have we turned into a society where any crazy marketing works? It got interesting when the marketing manager responded. Yet, I still will argue that it’s just more myths-based marketing. Digital Natives/Generations (& Goldfish) Myths.

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The Better Way to Onboard Customers

Speaker: Skilljar Experts

The best onboarding programs have a super power: they’re constantly improving. Here at Skilljar, we’ve learned a thing or two about onboarding, both by crafting our own experience, and by collaborating with the best Customer Education professionals in the world. In our upcoming webinar, we’re going to share these learnings with you.

7 Skills Strategic Marketing Operations Leaders Have In Common

Dan Keckan

Companies that focus on revenue and are growth-driven need a strategic marketing operations leader to walk them through. This article will analyze top tips to help you improve your marketing and leadership skills to drive digital transformation and help your eLearning business grow.

7 Do’s and Don’ts of Video Content Marketing

simpleshow video maker

If you are not using such content in your marketing, you may miss out on many opportunities. Therefore, it is important to understand why video content marketing is essential. Let’s look into some do’s and don’ts of video content marketing in this article.

Tips to Avoid Millennials Marketing Hype

Clark Quinn

My initial reaction is to provide, as a palliative, tips to avoid millennials marketing hype. “With this in mind, how can you effectively engage this digitally dependent group to attract, train, and retain them?” Please, avoid the marketing maelstrom.

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Amplify corporate learning with a digital marketing game plan

CLO Magazine

It is therefore paramount that today’s workforce has a clear focus on future-proofing employee skills with continuous learning and empowering employees to grow and be able to lead organizational transformation or take on new jobs in the market.

LMS Comparison: What Learning Solution is the Best Fit for Your Business?

Explore this detailed guide to see how traditional Learning Management Systems compare to an advanced online learning platform, and find out which type of solution is best suited to meet your learning program needs.

Amy Porterfield Email Marketing Teardown


Before you go, this article is part of our Email Marketing for Course Creators workshop. Amy Porterfield is the creator and host of the Online Marketing Made Easy podcast (which has 3,500 reviews and 4.9 CTA to Digital Course Academy. Final CTA to Join Digital Course Academy.

What Have Professional Digital Marketers Learned From SEO Trends In 2020?

Dan Keckan

This article explains how professional marketers have utilized the unpredictable year of 2020 and continue to use such digital marketing tools to forecast the digital marketing landscape of 2021.

5 Digital Marketing Trends that will explode Your Brand Awareness

Your Training Edge

Digital marketing and the universe have something in common. Basically, what would you have called digital marketing yesterday, might not be relevant nor applicable today. Because of that, we went ahead and made this list to be your guidance when using the internet and analogically social media as your marketing tool: Relevancy wins the war. They are a constantly expending entity and more particularly they are growing with additional rapidness each day.

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The Learning & Development Podcast: Applying Digital Marketing To L&D at SwissRe with Satoshi Probala


This transcript is from the conversation between David and Satoshi Probala on applying digital marketing to L&D. We Wanted to be More Digital, More Personalised, More On-Demand. This is what brought us to think about what can we learn from the digital marketing area?

The Importance Of An Omnichannel Digital Marketing Strategy

Dan Keckan

eLearning Marketing Strategies eLearning Course Marketing eLearning eBooks eLearning Market Growth Marketing Automation

LMS vs. LCMS: What is the Difference?


According to a recent study by Forbes , the worldwide digital learning market is expected to be worth 325 Billion US dollars in 2025.


How To Develop An Effective Digital Marketing Funnel

Dan Keckan

An effective digital marketing funnel focuses on customer's needs than being sales pushy. Here’s how you can develop a plan for the stages of a digital marketing funnel. Sales Strategies Content Marketing Strategy eLearning Market Inbound Marketing Metrics

The Best Black Friday Marketing Ideas (for 2021)


It offers you the perfect opportunity to market and sell your online courses out to your target audience – old, new, and existing customers. Black Friday Marketing Ideas. Your Marketing Campaign: How Can You Prepare? Come up with an email marketing campaign.

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12 Digital Marketing Channels for Your Association’s Education Programs

WBT Systems

12 Digital Marketing Channels for Your Association’s Education Programs. Read more about 12 Digital Marketing Channels for Your Association’s Education Programs

Services by a digital marketing agency Singapore


Since the marketing industry is changed by technological advancements today, the services of a digital marketing agency Singapore are in demand. Marketing is an important part of every business to help increase sales and profits. Social media marketing.

Diego Ruiz Duran Describes Digital Marketing Mistakes


Diego Ruiz Duran said let’s face it: We live in advancement is driven world, and digital marketing has according to various perspectives beaten standard channels. Track the ROI of Your Marketing Efforts. Technology Diego Ruiz Duran digital marketing Marketing

6 Digital Marketing Tips For eLearning Content Providers

Dan Keckan

Is it really possible to use digital marketing tips to win over your skeptics? eLearning Market Content Marketing eLearning Content Development Companies eLearning MarketingAs an eLearning content provider, you know the value of your eLearning course and you might wonder why others don’t see it. In this article, I share 6 insider secrets to promoting your eLearning content online. This post was first published on eLearning Industry.

Supercharge Course Sales with Digital Marketing – Part 1: Content & SEO


Unfortunately, Kevin Costner’s idealistic ‘Field of Dreams’ approach of ‘if you build it, they (he) will come’ doesn’t transition well to digital – if you want to scale your online presence, you’re Read More Published on September 15, 2016. So you’ve integrated online course booking with your website – fantastic! You’re ready to sell your training to the world.

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Top 10 Digital Advertising Tips for Your Marketing Strategy


As a business owner, it’s vital to engage in online marketing in order to… The post Top 10 Digital Advertising Tips for Your Marketing Strategy appeared first on Thinkific. If you’re not growing, you’re slowing.

Digital Marketing Tips For Your Training Business


Whether digital marketing for your training business is something you already do but want to improve on, or whether it's an entirely new concept to you; there are certain things that every business owner should be doing to help drive sales, engage new clients and keep the old ones coming back. Sales & Marketing Automation Business Growth

5 Secrets About Digital Learning

Your Training Edge

The Digital Education Survey 2016 [1] revealed some interesting findings that compelled the academic researchers and corporate Learning & Development (L&D) professionals alike to dig into the secrets about digital learning that made it ever so popular. The survey highlighted various interesting things regarding how technology is evolving the education, leading to a purely digital learning environment. Secret 5: Digital Learning is Eco-friendly.

Why You Must Defeat the Sales and Marketing Status Quo


“You can even take marketing and sales out of the equation and, I know it sounds trite to say, put the customer at the center.”. The importance of tailoring your marketing strategy across different situations. 2 Marketing to the Situation , Not the “Buyer Persona”.

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Digital Participation

Your Training Edge

The huge wave of internet in last few decades has led to the evolution of online based user experience, whether it’s about searching, marketing, shopping and learning. All point towards the same finding i.e. increasing digital participation. This digital participation, digital literacy and the faster rate with which businesses and academic institutions are becoming a part of it, would be my focus in this article. Digital participation.

How can You Earn Money Online from Home using Digital Marketing Services?


Digital Marketing Services. Digital Marketing to Earn Money Online Digital marketing services is a very good way to make money online. Digital marketing is nothing but making money by promoting and advancing other company products on the World Wide Web.

How to market your digital training programs within the organization


I’m not bringing this up to complain; it’s similar to what internal L&D teams have to deal with when it comes to digital learning in their organizations. Digital learning needs to be sold, and here’s how to do it.

COVID-19 Opens Doors For Digital Marketing eLearning Courses

Dan Keckan

eLearning Market Content Marketing eLearning Course Marketing Interactive Online Courses Online CoursesSince the outbreak of COVID-19, it has spread to more than 200 countries, leaving the economy staring at an uncertain future.

The Best Email Marketing Tools for Online Courses


It’s true; email marketing covers multiple areas of business needs. Apart from lead generation, email marketing helps to increase brand awareness. To make it work though, and run a successful email marketing campaign , you will need an effective email marketing tool.

5 Innovations That Will Transform Your Digital Marketing Strategy

Dan Keckan

To anyone looking for an unmatched platform to have their businesses known or to attract new customers while boosting sales levels in the future, it is prudent to be alert and to stay up to date on matters related to digital marketing.

Online Marketing for Elearning Part III: Advertising


Are you ready to put some money behind your marketing? They would much prefer to continue with their content marketing strategy —and for good reason. Content marketing is low cost but highly effective. If you had to pick only one, content marketing would be the right choice for online educators every time. And if you use it correctly, online advertising can actually boost your content marketing strategy. Here’s how to start.

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