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More on Re-evaluating Evaluation – Jack Phillips and ROI

Dashe & Thomson

I have been blogging a lot about Training Evaluation this year—mostly Kirkpatrick , but also Brinkerhoff and Scriven. I just realized that I haven’t included a single word about Jack Phillips , who introduced Return on Investment (ROI) as Level 5 to Kirkpatrick’s Four Levels of Evaluation.

Kirkpatrick’s Four Levels of Evaluation


It was while writing his thesis in 1952 that Donald Kirkpatrick became interested in evaluating training programs. The four-level model developed by Kirkpatrick is now universally used in gauging training effectiveness. Was the method of delivery effective?

Is this thing on? Tips for measuring course effectiveness and return on investment

Obsidian Learning

Tips for measuring course effectiveness and return on investment on Obsidian Learning. To answer these questions, we’ll look at several ways you can measure the quality and effectiveness of the learning activities you develop: Pre-delivery quality check. Kirkpatrick, D.

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Effective Learning – Musings from the UnConference

Learning Cafe

This blog post is a summary of the “ Effective Learning ” stream of the Learning Cafe UnConference which was led by Bob Spence. Bob argued that the accountability for learning effectiveness does not rest with the learning and development function solely. Effective Learnin

How do you measure how training creates value? – The 7 learning principles

Learning Wire

Are there credible measurement methods to evaluate value creation? The Kirkpatrick/Phillips model shows us how and why to assess training outcomes. Instead of a set of data, it involves a chain of measurable proofs of benefit, as shown in the Kirkpatrick/Phillips pyramid.

Watershed's 7 Steps of Learning Evaluation


Meet our "super method" for learning evaluation. We've combined our favorite elements from Kirkpatrick , Kaufman , Anderson's Value of Learning , Brinkerhoff's Success Case Method , and Phillips' Model to create our version of a "super method" of how to evaluate learning.

What Is Learning Evaluation?


We'll explain how you can effectively evaluate your learning and development process from design through implementation. An Overview: Kirkpatrick Learning Evaluation Model. An Overview: Brinkerhoff Learning Evaluation Method. An Overview: Phillips Model for Learning Evaluation.

Are learning objectives really that important?

The eLearning Nomad

Yet, the evaluation models most talked about in the e-learning sector (Kirkpatrick and Phillips) do exactly that. He criticized the equating of the unplanned aspects of a programme with unimportant side effects, incidental outcomes, or unanticipated achievements.

Evaluation and ROI in Compliance Training

Interactive Services

How have you planned to measure the effectiveness ROI of your initiative? One of the most challenging aspects of implementing a compliance training program is identifying how to measure effectiveness.

Is Your Online Training Working? Here’s How to Tell


But if you dive into online training, how will you know whether it is an effective way to deliver training in your organization? There is a method for finding this out called the Kirkpatrick Model for evaluating training effectiveness.

Evaluating Training – Capturing the Benefits Aspect of ROI

Obsidian Learning

Cost reduction has become a priority, so measuring the effectiveness of human resources investments is an important and timely topic. In the L&D world, we are all familiar with Kirkpatrick’s Four Levels of Evaluation. Learning objectives map to Kirkpatrick’s Levels 1 and 2.

What is an Instructional Design Model?

CommLab India

Feedback can be gathered from participant reaction, participant learning, on-the job performance, and the effect of training. ID models help the designer execute the designing of the course using the process or method prescribed in the model.

A Day in the Life of a Learning Objective

CLO Magazine

There are various methods used to design effective learning solutions. As a result, the competitive differentiation for products is decreasing, which means that firms must develop products and solutions to enter markets more quickly and effectively.

Free L&D webinars for May 2018

Limestone Learning

L&D can’t prove ROI using the same methods other parts of the business do. Show you how to leverage Kirkpatrick’s model of assessment and create a targeted strategy around level three and four assessments. How effective is training when it comes to employee engagement?