Rob Hubbard

Back to Basics – What is eLearning?

Rob Hubbard

I absolutely loath elearning with all of my being. This is still such a common perception of elearning; dull, mandatory training, done on your own, using technology that doesn’t quite work properly. Certainly what my friend regards as ‘elearning’ is not necessarily the same as what I mean when I use the term (although I’m clearly enormously biased in favour of elearning). So what exactly is eLearning? What is eLearning?

10 top tips and essential resources for newcomers to elearning

Rob Hubbard

The elearning industry is a very supportive one and you won’t be short of help. Read the blogs of the best in elearning. Our favourites include Elliott Maisie , Clive Shepherd , Jane Hart , Cathy Moore , Craig Weiss , eLearning You can also check out the annual eLearning Movers and Shakers list for more global digital learning thought leaders. eLearning Network (UK and Europe) – supportive professional networking through events.


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Keeping potential locked up

Rob Hubbard

59% of L&D lack the skills to implement and manage eLearning. The eLearning Network (eLN) has a fabulous mentoring programme for those starting out in learning technologies. behaviour change Budget Collaboration elearning Learning Culture Learning Objectives Strategy Technologyby Tess Robinson, Director, LAS. Why oh why is The Towards Maturity benchmark report – Unlocking Potential – such depressing reading each year!

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5 Ways to Inject Magic into Digital Learning

Rob Hubbard

Design elearning By Tess Robinson, Director, LearningAge Solutions. My favourite teacher from my high school days, Mr ‘Geography’ Jones, died recently. I remember his enthusiastic an d, at times dramatic teaching style as if it were yesterday. He brought Geography alive for us and his theatrical demonstrations of a glacier powering through a valley have stayed with all of us – we will forever know our terminal from our lateral moraine.

Does Your Company Need Help Solving These 4 Common eLearning Challenges?

If you want to know how to get ahead of the game and avoid the common mishaps in selling your eLearning courses, you’ve come to the right place! Lambda Solutions has identified the most common and costly challenges faced by eLearning providers today.

How to be Innovative – 10 Top Tips

Rob Hubbard

Join a body such as the eLearning Network or ASTD where you can attend networking events and get yourself a mentor. Collaboration elearning Innovationby Tess Robinson, Director, LearningAge Solutions. Being innovative doesn’t mean that you have to come up with big radical new ideas all the time. Sometimes the very best learning innovations are quite simple and subtle or are just improvements or diversions from existing ideas.

How interactive should your elearning be?

Rob Hubbard

Is there a place for click-to-continue elearning? by Tess Robinson, Director, LAS. These days it’s widely accepted that learners don’t really learn much from just sitting passively in front of a screen. It’s all too easy to switch off whilst you’re supposed to be concentrating on what’s in front of you if you’re not required to be an active participant, I’m certainly guilty of popping off to make a cup of tea or feed the cat in the middle of a webinar.

5 Ways to Use Goal-Based Learning

Rob Hubbard

Used in conjunction with another method of training e.g. a face-to-face workshop or elearning courseware, it makes sure that what is learnt isn’t quickly forgotten, but instead is translated into learners working lives and practiced until perfect (or as near as dammit). 70-20-10 Action Mapping Blended Learning Collaboration Compliance Training elearning Goal-based learning Learning approaches Performance Review Performance Support Pull Learning Social Learning Technology

The Really Useful eLearning Instruction Manual

Rob Hubbard

This year, I had the great privilege, in my position as Chair of the eLN, to have edited and co-authored the eLN’s first ever book, The Really Useful eLearning Instruction Manual, published by Wiley. The book features contributions from world leading experts in all aspects of elearning and was a fantastic excuse to work with people whom I respect enormously. The trouble is, the range of elearning technologies and the options available can seem bewildering.

How to be an elearning visionary

Rob Hubbard

Our MD recently won an Outstanding Contribution award and was named as one of the Top 10 eLearning Movers and Shakers in the UK for 2016. The award was given partly because of all the voluntary work he has done to support the elearning industry but also because he’s seen as somewhat of a thought-leader in digital learning. Take an active part in the elearning community and aim to really raise the bar – rewarding in so many ways. by Tess Robinson, Director, LAS.

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Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

The Art of Simple Design

Rob Hubbard

Design elearning instructional design “I didn’t have time to write a short letter, so I wrote a long one instead.” – Mark Twain. The same is true of design, and for the purposes of this article I’m going to focus on the design of learning experiences, websites and apps. The secret to great design is simplicity. The challenge is that designing a simple solution to a complex problem is usually a long journey.

Top Tips for Encouraging Users to Engage with Your Learning

Rob Hubbard

Align your elearning to a wider organisational initiative or strategic objective. Although end-users will have been involved in your design process, this will give you the chance to gain more feedback from the users themselves and to create a bit of excitement around your elearning. By Tess Robinson, Director, LearningAge Solutions. It is incredibly disheartening to put all of your creative efforts into a piece of learning design for it to be largely ignored by your target audience.

What Makes Effective eLearning?

Rob Hubbard

There seems more interest than ever in elearning, but I worry that people will charge headlong for an author tool thinking it’s the answer to their prayers. The trouble is there’s more to creating good elearning than just using the author tool. elearningWhatever we build it must be effective. We all know that, but what does ‘effective’ mean? For a piece of learning to be effective it must be: Relevant – it must align to what I, the learner, want to achieve.

Who owns learning? 5 reasons to give your learners more control

Rob Hubbard

behaviour change elearning Performance SupportBy Tess Robinson, Director, LAS. If we’re honest, no one really likes just being told stuff. Cast your mind back to the last conference you attended. I bet there were some sessions where the speak er was just speaking at the audience, where you perfected your doodling, caught up on your emails or drifted off entirely.

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A Training Company’s Guide to Selecting an eLearning Platform

Training companies have an opportunity to embrace the change and create meaningful change in their organizations by moving online. Discover the advantages of a digital-first approach, using an eLearning platform.

Together We’re Smarter: Tips for Using Digital Learning to Make the Most of Collective Intelligence

Rob Hubbard

Collaboration conference Creativity elearning instructional design Learning approaches Social Learning Whenever I speak at a conference I take the same approach – I look for ways to get people talking to one-another and contributing to the session. I figure; we’ve got a room full of smart, highly experienced p eople – talking at them for an hour would be a huge waste of time.

Top 10 Tools for Rapid eLearning

Rob Hubbard

We’ve put our heads together and come up with our favourite (mostly free) tools for aiding rapid elearning development. Storyline – elearning tool that can develop for Flash and html 5. SmartBuilder - a great and underrated elearning author tool specifically designed for building branching scenarios. Author Tools elearning eLearning Tools Rapid eLearningby Tess Robinson, Director, LearningAge Solutions.

ReD is Dead

Rob Hubbard

This month we bid a fond farewell to our much cherished and long-running Rapid eLearning Development (ReD) course. It included eccentric characters (a hell-raising brain in a jar and a thespian pirate, amongst others), 3D games in tombs and deserts, collaborative mindmaps, videos, rapid elearning, interactive webinars and more, all accessed from a social network.

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Reflections on the eLearning Network

Rob Hubbard

I have now officially stepped down as the Chair of the eLearning Network. My four years on the Board are up and I will be handing on the mantle to another dedicated soul. It has been a privilege and pleasure to have worked with so many lovely, talented and committed people over my term. I can’t deny that it’s been a lot of work, but when I look back on what the Board has achieved I feel very proud.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

10 Ways to Encourage Participation in Distance Learning (DL)

Rob Hubbard

Collaboration Distance Learning elearning Learning approaches By Tess Robinson, Director, LearningAge Solutions. Technology now affords so many more options to learn new skills without being physically present, but how can we ensure that participants are kept engaged and motivated when they’re not sat in front of us? It’s a constant challenge and one that we haven’t yet completely cracked but we’d like to share some things here that have worked for us…. Validation.

How to Build Agility into your Learning Design

Rob Hubbard

Collaboration Design elearning instructional design Technology Anyone who has attempted some form of learning design project will know that the goalposts have an annoying habit of moving. The objective that you set out initially to meet might evolve or even change co mpletely. This means that traditional approaches to learning design and development can struggle to adapt the design and keep pace with continually evolving requirements. They are simply not agile enough.

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6 ways to convince your organisation to embrace digital learning

Rob Hubbard

Don’t allow your organisation to stick to an outdated view of elearning. Make sure you are well-versed in the latest thinking – join a professional association ( eLearning Network , ATD etc.), elearning Strategyby Tess Robinson, Director, LAS. The latest Towards Maturity benchmark report makes rather depressing reading.

How to make best use of your training budget in 3 steps

Rob Hubbard

Budget Change elearningIn uncertain times, L&D budgets have a tendency to get slashed. Th is doesn’t need to herald doom and gloom. It’s an ideal time for L&D to reposition yourselves as integral to the business, as consultative partners who help to support wider organisational strategy and goals, rather than as a training shop. So how do you do this with a limited budget?

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

A recipe for learning new skills

Rob Hubbard

70-20-10 Action Mapping Blended Learning Creativity Design elearning Experiential Learning Goal-based learning instructional design Learning approaches Learning Practice Social LearningAfter a 20-year break I’m getting back into skiing. I’ve just returned from a four-day ski trip to the French Alps. It was awesome. Returning to a soggy grey UK, I’ve been thinking a lot about the trip and reflecting on my learning process.

Grand designs: How to be inventive with your learning design

Rob Hubbard

For many, electronic learning = the SCORM elearning course – this is their only answer to any learning or performance problem. To have the courage and determination to think beyond the paradigm of the SCORM elearning course to find a real solution to a real problem. Creativity Design Design Thinking elearning Innovation learning designThe internet. Television. The telephone. The bagless vacuum cleaner. The chocolate bar. The light bulb.


What is goal-based learning?

Rob Hubbard

You then need to identify the knowledge that people would need to complete the practice activities and include this in the goal, you could do this as text, a video, a link to an existing piece of elearning or links to other relevant resources – but keep it short. 70-20-10 Action Mapping Blended Learning Collaboration elearning Experiential Learning Goal-based learning Learning approaches Social Learning

Designing and Developing Great eLearning Podcast Interview with James McLuckie

Rob Hubbard

Designing and Developing Great eLearning Podcast Interview with James McLuckie In this podcast for Edentree, James and I discuss: why it’s important to have an expansive view of what e-learning is. the process we go through at the start of each e-learning project. my views on best practice e-learning development. my advice on how to select both a third-party e-learning supplier and an e-learning authoring tool.

3 Tips to Measure and Analyze the ROI of your Custom eLearning Solution

Providing engaging and relevant eLearning for your learners can be a sizable investment. How do you measure both the quantitative and qualitative results of your efforts? These 3 tips show you how to do a big picture analysis so you can give a full account on your next eLearning project.

Learning Design : What can we learn from creativity in the arts

Rob Hubbard

Creativity Design elearning Learning approachesby Tess Robinson, Director, LAS. I am trying to teach myself to paint with acrylics at the moment. I have a definite idea in my head of what my paintings should look like, but with no painting experience, they don’t exactly come out like that when translated to canvas. It’s very frustratin g! As with many things, I turned to You Tube for help and found the rather wonderful Will Kemp from Will Kemp Art School.

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10 lessons from Design Thinking that can be applied to digital learning

Rob Hubbard

Design Thinking elearning UncategorizedBy Tess Robinson, Director, LAS. A few weeks ago I attended a fabulous workshop by Sally Spinks from Ideo. If you haven’t heard of them before, they are a design consultancy headquartered in California but with offices throughout the world. They use the design thinking methodology to design products, services, environments, and digital experiences. We have a bit of an organisational crush on them if we’re honest.

What Exactly is Business Agility?

Rob Hubbard

The traditional elearning course is just not enough to address these issues, although it may provide part of the answer. Collaboration elearning by Tess Robinson, Director, LearningAge Solutions. For me it conjures up images of acrobats and contortionists.

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Case Study: Waterstones Academy – Goal-Based Learning for Booksellers

Rob Hubbard

We were thrilled this month to win Silver at the 2013 eLearning Awards in the ‘Best eLearning Project (Private Sector) for a project that we did with bookseller, Waterstones. Many retailers wanting to provide product training would opt for face-to-face training, or elearning courseware plus an LMS. Collaboration Design elearning Goal-based learning

Supercharge Your Sales Training ROI with eLearning

Speaker: Ray Makela, CEO, Sales Readiness Group, and David Jacoby, President, Sales Readiness Group

Companies spend about $20 billion a year on various forms of sales training, but many sales leaders report a low ROI from their sales training initiatives. Join us, along with Ray Makela and David Jacoby from Sales Readiness Group, as they break down the five essential factors to achieve sustainable success from your sales training investment, and how to leverage eLearning to maximize results.

How to Produce Great Screencasts

Rob Hubbard

elearning Filmmaking Goal-based learning Screencast Technology VideoI’ve been creating a lot of screencasts recently for the goal-based learning systems that we develop, so I thought I’d give you a run through of the equipment I’m using and the workflow I’ve adopted. The screencasts show users how to use the functions of the goal-based learning system. Equipment: Mac. Screenflow screen capture software (see Rob Reviews for a review of it). Zoom H4N recorder used as a USB microphone.