Mobile Learning App Development: Make It A Success
COVID changed the whole education system around the world. Traditional teaching techniques turned to eLearning. According to Statista, the global revenue of eLearning is expected to reach $370 billion by 2026. The eLearning industry aims to offer a classroom learning experience by developing a comprehensive mobile eLearning app.
But if you don’t build your mobile eLearning app properly, the chances of making it successful are low. Here are a few tips you should consider before building your eLearning app and how you can make it thrive.
Find Your Target Audience
Knowing your audience is first and foremost for your eLearning app. It would be best to have your audience figure out your niche and build the features accordingly. Impromptu research can be the reason for your app’s failure.
An eLearning app depends on many factors, such as if it is designed for adults, children, students, teachers, special courses, regular schooling, and many more. Thus, finding your audience, in the beginning, can save you time and effort.
Once you set your audience, your team can quickly determine its needs and objectives and build an app around it.
Create A Marketing Strategy
Marketing an app is also an essential step in app development. After developing your app, you’ll need to work hard on promoting your app and grab the attention of the market audience. If you are new in the market, you can hire a marketing team to guide you and prepare the perfect marketing strategy.
You can promote your app via social media platforms, such as Facebook, Instagram, Pinterest, Twitter, and LinkedIn to get more downloads. In the beginning, you can market your app via links in emails or on your educational institute’s website.
List Down All Specifications
If you fill your app with too many unnecessary functions, your app will start lagging, and it will leave a negative impression on your users. Thus, only include the functions that are essential and unique. You don’t want to bore your users.
There isn’t any problem with multifunctional apps, but sometimes too much can kill the entire purpose and decrease your app’s value. Therefore, it is advisable to concentrate on one aspect and push it forward. Sometimes you can use other technologies in your app. For example, you can take the gaming concept and explain challenging courses at different levels.
You can also use AR/VR technology if your app needs it and provide a seamless experience.
Use Real Teaching Techniques
The primary purpose of a mobile eLearning app is to provide a classroom learning experience to your users. Thus, using real-life teaching techniques in your app will make it a success. eLearning app benefits from the modern teaching techniques and app developers can take advantage.
Here are a few methods you can follow for a more effective mobile app:
- Project-based learning
In project-based learning, you can address specific issues and methods to make traditional learning more sufficient.
- Cooperative learning
The benefits of cooperative learning are improved attention, involvement, and knowledge gain.
- Gamification
Gamification can make a challenging course easier by dividing it into a few levels. You can learn the whole topic step-by-step, making it easier to comprehend.
Make Your App User-Centric
No matter what app you are making, personalization is the key to make it successful. Nowadays, the majority of people expect a personalized experience. So if your content is personalized according to the user’s requirements and preferences, you can attract more people and form a healthy relationship with them.
To add a personalized touch to your app, you need to follow a few tips:
- Use your users' names
For example, when users open the app or complete a session, greet them with their name. - Let them choose their looks
- Provide content based on their preferences
You can ask about their preferences in the beginning, or you can observe their browsing activities. - Let them select their learning activities
- Let them skip some parts of the course
Pay Attention To KPIs
The most crucial thing mobile app developers forget is that they lose track of essential indicators searching for more users. It’s not the number that counts but how many of them will help you generate revenue.
Retention rate, churn rate, keeping track of monthly users, and other factors will help you keep track of important indicators. You also need to pay attention to the average revenue per person, ROI, and lifetime value.
Choose The Perfect Mobile App Development Company
One of the most essential things in any app development is to choose the perfect app development company for your project. Due to an increase in mobile apps, the app development industry has also grown wildly. You can find numerous app development companies locally and worldwide. With the help of eLearning, so many people learned the app development process and started their freelancing work.
Finding the correct team will help you understand your goal and make the process easier. Also, it creates confusion about whether to select an in-house or an outsourcing team. You can choose any team as per your preference, and ensure that the developer has extensive app development experience and an excellent track record. Also, ensure that their terms are straightforward and convenient for you.
App Testing
The final stage: App testing.
You cannot launch your app right after development is completed; many factors might be overlooked, and maybe you need to fix some bugs. Thus, testing your app before deployment is essential.
The best way to test your app is to test it after each stage is completed. It will save time and money, as it costs a lot to fix a bug after many stages of app development. In addition, testing will make your app ready for a smooth launch. Thus, you can be stress-free on the launch day and watch your app bloom.
Conclusion
As we know, the COVID-19 pandemic shut down our regular life and forced us to sit in our houses for more than 13 months. eLearning was the only approach for getting an education. The majority of schools, colleges, and educational institutes turned to eLearning mobile apps.
If you have a fantastic idea, it is high time you implemented it and started developing your app. This article features some fundamental tips you can follow to build your eLearning app and offer your users a classroom learning experience.
