Training & Social Media: Fitting Into the Modern Marketing Mix
The Logical Blog by IconLogic
JUNE 23, 2013
Potential customers can and are researching and learning about products and services online and within their ever-growing trusted social network. Social media is paving the way for scaling one-to-one interactions. There is a need for a new model that can accommodate the new online world that is emerging in front of our eyes. Some customers will turn into evangelists for the products they feel strongly about and recommend them to their trusted network.