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Re-evaluating Evaluation | Social Learning Blog

Dashe & Thomson

My thinking about training evaluation was turned on its head by a presentation at the February 2011 MNISPI meeting by Beth McGoldrick of Ameriprise’s RiverSource University. The title was “Expanding ROI in Training Programs Using Scriven, Kirkpatrick, and Brinkerhoff,” which sounds pretty academic. But it wasn’t. She enhanced it.

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The Dos and Don’ts of Using YouTube Ads for Your Online Course

learnWorlds

YouTube is the second largest search engine after Google, reaching approximately 2.56 YouTube ads should be part of your digital marketing strategy, as they’re an excellent way to increase brand awareness and conversions – that is, to get your audience to take some kind of action. Are your customers even on YouTube?

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Kirkpatrick Revisited | Social Learning Blog

Dashe & Thomson

I have included Kirkpatrick’s Four Levels of Evaluation in every proposal I have ever written, and I wanted to hear from Kirkpatrick himself regarding his take on the current state of evaluation and whether his four levels are still viable. This is no longer just evaluating whether you like the course. Level 1: Reaction.

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Online Academy Helps to Keep Lectures Where They Belong: Out of.

Dashe & Thomson

This YouTube-based learning environment was founded in 2004 by former Boston hedge-fund manager Salman Khan, and today contains more than 2,200 lectures on more than 100 topics (mostly math related). In an effort to bridge the time and distance gap, he started making 10-minute videos of math lessons and posting them on YouTube.

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12 Ways to Get the Most Out of Your Authoring Tool

Knowing what you need from an eLearning authoring tool can be hard, especially when there are so many options on the market. gomo’s new ebook aims to save you time and hassle by identifying 12 must-have authoring tool features.

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Effective Video Training Content: Secrets Revealed

Kitaboo

Platforms like Facebook, Twitter, and YouTube actively promote short, informal videos, which are increasingly used by customers to find solutions to their problems. Short-form video content, in particular, is not just popular among consumers, it’s also yielding the highest return on investment (ROI) for businesses.

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Interview with Jack Phillips on ROI for eLearning

Mindflash

Jack Phillips is founder and CEO of the ROI Institute, Inc., Phillips developed the ROI Methodology™, a critical tool he has used for measuring and evaluating programs such as training, human resources, technology and quality programs and initiatives. Follow Jack on LinkedIn , Facebook , Twitter , Google+ , or YouTube.