What Amazon’s Fire Phone Fail Can Teach Us About Learner Research
Maestro
APRIL 14, 2022
But there’s one Amazon product you’re not using and likely never will: an Amazon Fire Phone. There was plenty of fanfare leading up to its release—after all, Amazon’s Kindle and Echo products were hugely popular with consumers. Learning design is, in many ways, the same as product design. The Fire Phone flopped, and fast.
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