eLearning Localization – Details to Consider


One of the keys to boost your eLearning courses, regardless of whether they are part of a company training or meant for college students, is to localize them. It means to adapt it to the target audience by taking into account the locale specifications.

Local Business Video Marketing – 2020 Guide, Strategies, Statistics


Local business video marketing is one of the most effective ways to engage with a local target audience. An excellent video marketing campaign will generate highly relevant and qualitative leads and improve your brand’s awareness in a local community.

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Email Marketing Tips for Online Course Creators


To maximize your reach and revenue, you need an email marketing plan. Email marketing isn’t new. But any business today will tell you that email marketing fits into every stage of the marketing process, and that includes your online course.

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B2B eLearning Solutions Combine Affordable Services


Would you agree that B2B product and service providers have much to do with this? Although B2B products and services are absolutely essential to a business’s prosperity, they can seriously upset a company’s bottom line. Not many B2B services offer such solutions, but some do.

12 Ways to Get the Most Out of Your Authoring Tool

saturated market, we’ve designed. services, meanwhile, allow content to be translated. can be configured to use any third-party service you. software as a service (SaaS) widely. also be able to easily ‘localize’ each language. 12 Ways to Get the Most.

What’s the Difference Between Localization, Translation, and Globalization? 

Interactive Services

The terms localization, translation and globalization are closely linked, but with variations that can be confusing. Localization. This is the adaptation of a product to ensure that it meets the requirements of a specific local market, i.e. a ‘locale’.

5 Reasons Why Publishers should opt for eBook Distribution Services


This blog talks about reasons publishers must opt for eBook Distribution Services. For this paradigm shift to be successful, publishers must steer the transition strategically, and the choice of eBook distribution services plays an important role in that journey.

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Why Higher Education Institutions Need an Education Services Company

Hurix Digital

This lays the emphasis on the urgent need for partnerships between higher education institutions and education services companies to bring innovation into the higher education system. 6 reasons why the higher education institutions need an education services company.

Global Self-Paced eLearning Market Forecasts

Upside Learning

Ambient Insight has last month released a report on how the global market for self-paced eLearning products and services will grow through till 2014. It estimates the market had reached US $ 27.1 and will take the world market to US $ 49.6

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E-Learning Localization – It’s All About the Details


One of the keys to boost your e-learning courses, regardless of whether they are part of a company training or meant for college students, is to localize them. It means to adapt it to the target audience by taking into account the locale specifications.

4 Digital Marketing Trends Projected to Hit Hard in 2019


There are already expectations that messaging bots, also known as chatbots, are going to play a large role in digital marketing trends this coming year and are not going away any time soon. As 2018 winds down, it’s time to get ready for all the digital marketing trends on the horizon.

Localization & eLearning: What Languages Should You Use?

The Logical Blog by IconLogic

Often this request flows from a grand vision--your products and services spanning the globe with clients and students in every continent and every country. Step one for expanding your global market means answering the following question: what language should we translate into? Consider marketing materials. Selling translated eLearning programs is much simpler when the sales and marketing approaches are united. by Jen Weaver. Congratulations!

5 AdWords Marketing Tips for Your Online Course


Marketing on AdWords can help draw in new students and establish your course. If you’re new to AdWords marketing , or if you’re struggling to make it work for you, try these tips to see better results. For instance, while free online courses can be a great way to close a sale and build your email marketing list, they may not be what you want to spend your ad money on. Marketing can be cutthroat. AdWords is a great start, but it isn’t the end of your online marketing.

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Local Search Masters Makes Digital Marketing Personal

Latitude Learning

Chris Conlee, Chief Operating Officer of Local Search Masters, understands the importance of how a personal touch makes a difference—even in digital marketing.

Foraying Into The Expanding ELearning Market of South Africa


South Africa’s (SA) eLearning market is on a growth trajectory, as is the country’s economy. Newer sectors such as retail, services, banking, information technology, telecommunications, and tourism are also gaining momentum.

The Ultimate Guide to eLearning and Localization


The globalization of the market and the attempt to present the best content in the mother language of the learner made eLearning localization a service often associated with online learning. The market offers a great variety of tools that can meet anyone’s criteria.

7 Crucial Mistakes to Avoid In E-Learning Localization


The industry has seen incredible growth on all continents, however, the North American market is considered to be the most mature market. represents the leader in the adoption of e-learning technologies and services. Confusing Translation and Localization.

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In the world of contact centers—customer services rules all


Customer service is important to most businesses but when you work for a telecom company?—?it People simply aren’t willing to wait and since the market is a large, competitive one, they don’t have to. BT Consumer , a division of British Telecommunications Group, which is responsible for consumer fixed-voice and broadband services, was determined to move ahead of a highly competitive pack of telecom competitors by offering a customer service experience that was second to none.

Expert Advice on Effective Small Business Marketing

Your Training Edge

When you’re busy establishing yourself and getting those first clients or customers, marketing can seem like an overwhelming challenge. Where does a business owner start when there are so many promising opportunities for marketing?

How to Select the Right eLearning Authoring Tools and Services

Hurix Digital

What the price includes: Search the market and you will find multiple authoring tools with similar features but with varying prices. Additional services, if any. The post How to Select the Right eLearning Authoring Tools and Services appeared first on Hurix Digital.

Localization: Is There Value Above and Beyond Translation?

The Logical Blog by IconLogic

In a previous article , I defined localization as the process of adapting a product (in the context of translation, usually software) to a specific locale (i.e. to the language, cultural norms, standards, laws and requirements of the target market). Localization includes, but is not limited to, translation of the screen texts and help files. You may be thinking, "Isn't translation enough; why do I need to localize too?" Localization training

Deliver Outstanding Customer Service with Screen Recording

TechSmith Camtasia

Consumers are no longer limited to purchasing goods and services from local businesses. Shep Hyken, in his article written for Forbes about trends in customer experience , advises brands to “realize the power of word-of-mouth marketing. Customer service is the new marketing.”.

3 Differences between Translation and Localization You Must Know

CommLab India

The terms Translation and Localization are used interchangeably in the Training industry. If you want to expand your business and make it global, you have to add local color and flavor. Translation and localization do that effectively. Definitions of Translation and Localization.

Localization in eLearning-Tips and Best Practices

EI Design

Organizations opt for localization in eLearning to meet specific expectations of their employees (learning in a language they prefer), or to address new markets. What is Localization in eLearning? What Are the Key Benefits of Localization in eLearning?

Key Benefits of Managed IT Services for Business


Managed IT services can support the business by supporting their entire technology environment, including infrastructure, platforms, software, network, and more. However, here are the following benefits of managed IT services : Table of Content. Provide Cloud-Based Services.

Localization & eLearning: Taking Dialect Into Account When Translating Content

The Logical Blog by IconLogic

Your translation service provider should ask you about dialect requirements prior to the start of your translation project. If you are uncertain of which regional dialect to use or your target market includes several different regional dialect areas, a more universal translation may be the best option. eLearning Localization mLearning Technology training by Jen Weaver. Everyone has a dialect.

6 Ways to Knockout the Challenges in E-learning Localization

CommLab India

Want to provide localized training for sales teams in order to better position your products and services in extended markets? You’ve got to rely on the translation and localization of training. If you are localizing it for Swiss employees, convert dollars to Swiss Francs.

How Does E-Learning Localization Differ from E-Learning Translation?


In order to reach a broader audience, a course needs to be presented in the mother tongue of the learners, which can be done using two main principles – e-learning translation and e-learning localization. What is e-learning localization?

Social Media: Ushering in A New Era of Accessible Marketing


79% of Twitter accounts are outside of the US, making it a relevant platform for international marketing. Understanding your audience is one of the many keys to social media marketing success. eLearning Social Media Marketing Social Media Training

The Best Approaches to E-Learning Localization  


Successful localization of e-learning courses is critical for their realization on the market regardless of the purpose of their creation. The best way to achieve proper translation and localization is by selecting the right Language Service Provider (LSP) to do the job.

Localization in eLearning-Tips and Best Practices

Adobe Captivate

Organizations opt for localization in eLearning to meet specific expectations of their employees (learning in a language they prefer), or to address new markets. In this blog, I share a set of tips and best practices that can help you manage localization of your eLearning courses effectively and successfully. What is Localization in eLearning? What Are the Key Benefits of Localization in eLearning? Localization of eLearning should not be an afterthought.

How to Localize Your E-Learning Training (and Get Ahead of the Competition)


Since you are dealing with staff located in various countries and speaking different languages, the best thing to do is have the training course not only translated but properly optimized through localization. Is localization really necessary or is translation enough?

Retail Market: A Perpetual Moving Target

Solo Learning

Retail… Make, market and sell a product, service or idea. Succeeding in the retail market is more like a duck gliding gracefully across a pond; an outward facade of serenity and forward momentum is on display, while its unseen feet are furiously lashing at the water in a constant battle to maintain momentum. Consider that each leaving employee places strain on HR and local management to find, qualify, and train replacements. Auditing the Retail Market with Ease.

Disruptions ahead: 9 HR Technology trends reinventing the HR software Market

Learning Wire

The Human Relations (HR) Software Market is entering one of the most disruptive years it has seen in more than a decade. Another important shift concerns place: companies are moving from back-office HR Data services to advanced analytics, from reporting dashboards to predictive models.

Why localized content matters, and how to get started

TechSmith Camtasia

You probably already know you need localized content. Simply being a global company isn’t enough to make your consumers happy and grow your business – localization is key. Localization has gone beyond merely modifying a translation to make it sound local.