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In an Employers’ Job Market, It’s Time for New Marketing Messages

WBT Systems

Over the past year, the job market has changed. No longer a job hunters’ market, it now favors employers. Your association’s marketing messages must also change to reflect the new job market and workplace…

Market 66
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Using a Job Analysis to Design & Market Credentialing Programs

WBT Systems

If your association offers (or plans to offer) a credentialing program, you know all about job analysis—or should know. Job analysis is the best way to connect the content of your credentialing or education…

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A Scientific Approach to Education Programs Has a Positive Impact on Learners’ Job Performance & Career Advancement

WBT Systems

Because they want to enhance their career prospects by improving their resume and job performance. Why do people invest their time and money in education programs? This goal requires behavior change—using their…

Job 51
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Recruitment strategy: help millennials get jobs. Millennials need jobs. Some don’t have a job. Some have a temporary job. Some have an entry-level job. They either need a job now or will probably need a new one in the next few years. If you help them find a job, your association becomes a life-changer.

Job 40
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Teach Your Members How to Build a Learning Habit

WBT Systems

Share perspectives and statistics about the emergence of new skills, technology, jobs, and trends , and the need for members to prepare themselves for the future. The post Teach Your Members How to Build a Learning Habit appeared first on WBT Systems. Convey this message with a sense of urgency via every channel you have.

Teach 56
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Learning Science Made Easy: Use Action Mapping to Help Learners Improve Job Performance

WBT Systems

We’re big on differentiators. We’re always on the lookout for ideas to help you design and deliver educational programs that will stand out from your competition. Here’s another one: action mapping. In a bit, we’…

Help 95
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Sell Your Industry to Job Seekers with Content Marketing Inspired by Wrexham AFC and Formula 1

WBT Systems

Many employers are still having trouble finding talented professionals to fill empty positions. Associations worry about attracting young people and career changers to their industry. With so many career…