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Mind the Gap: How to Assess Sales Performance Gaps to Achieve Execution Excellence

PDG

APRIL 15, 2024

Assuming you’ve adequately onboarded all your sales reps—instructing them on product knowledge, sales process, market dynamics and competitors, technology usage, industry regulations, and so on—they should be well-prepared for the dynamic world of life science sales. Essentially, they know what to do because you’ve trained them.

Sales 52
Sales Assessment Performance Metrics 52
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From Strategy to Results: How to Drive Sales Execution Excellence

PDG

NOVEMBER 7, 2023

Identifying Knowledge Gaps Work with your team to identify any knowing/doing gaps hindering execution in the upcoming year. These gaps might relate to product knowledge, market trends, elevating HCP engagement, optimizing omnichannel, or improving sales techniques.

Sales 59
Sales Strategy Metrics Behavior 59
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