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How Course Creators Get Leads Through Content and Scale Revenue Through Smart Promotions with Marketing Professional Daniel Daines-Hutt

LifterLMS

All sales, in reality, we need trust, and we need authority, and the person needs to understand the problem, and see that it’s a solution, they need to trust that a solution will be provided, and all these things. So, we have to do all these different things to keep people entertained, to build trust, to build reciprocity.

Market 88
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How to Grow Your Email List with an Email Challenge and SEO Course Case Study with Brendan Hufford

LifterLMS

Why are you trusting me with taking on all this debt and making a life decision? You don’t trust me to even drink. If your only claim to fame in SEO is that you have a blog about SEO and you’ve never done anything else, I don’t know if I can trust you, because your advice is always kind of suspect.

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Mastering Multimedia with Matt Medeiros

LifterLMS

.” There’s this mass democratization that’s been happening for a long time but it’s really coming into focus. What are your thoughts on just that trend in general and what’s happening right now in terms of the long tail of niches and democratization of media?