Is the Title of Your Course Killing Your Sales?
SEPTEMBER 4, 2019
Choose a boring title and people will pass over your course in favor of something that sounds more exciting. A good course title does more than just tell people what your course is about. The answer is that you need to know exactly which group of people you are planning to target as students for your course. Are they older people who want to start an online business but don’t know where to start? Google displays only 50-60 characters in its search results.