The Phillips ROI MethodologyTM – Measuring Data at All Levels – Part 5

CommLab India

In the fourth part of the series, we saw how the Phillips ROI Methodology TM suggests that measurements be taken at every level. Level 5: ROI. Methods to measure: Several ROI calculating tools are available. The formula to measure ROI is: As you can see, the most important parts of the Phillips ROI Methodology TM are collecting and analyzing data, and we have seen how this can be done successfully.

Training Evaluation – 5 Best Ways to Evaluate Training Effectiveness and Impact


Related Read: 5 Ways to Boost Training ROI with Evaluation Tools. The Kirkpatrick Taxonomy Model. Kirkpatrick Taxonomy is one of the most widely used methods for evaluating the effectiveness of corporate training programs. The Phillips ROI Model.

Weighing the Options: Different Schools of Thought

CLO Magazine

Jack Phillips, chairman of ROI Institute Inc., Phillips, who started the ROI Institute in 1993 and has written a number of books on the subject, adds a fifth level, return on investment, to the taxonomy. To measure level 4, or impact, Phillips said learning leaders take the predetermined outcome measure. In the following example, Phillips uses new accounts, with the aim of isolating those connected to training.