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The Green Screen Effect – TechSmith Tips

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TechSmith Tips is a weekly series that will focus on tips in screencasting, video editing, and more. The green screen effect is a post-production technique for compositing (layering) two images or video streams together based on color hues ( chroma range). The technique has been used heavily in many fields to remove a background from the subject of a photo or video – particularly the newscasting, motion picture, and video game industries.

Introducing the TechSmith Social Media Team

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You might be a subscriber to our blogs , interact with us on Twitter , and/or check out our Facebook pages every once in a while… but you’re still wondering, who are the people behind all this social media magic, and what’s in it for me? I am the Online Community Specialist at TechSmith. I serve as a TechSmith champion to maintain, grow, and work with a variety of communities who are engaged with TechSmith products and services online. Stay social!

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How to Edit Videos: The Not So Complex World of Video Encoding

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Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. This is because encoding is only half the picture. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter.

How To Edit Video: Reducing File Size

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Codecs encode or compress streams of data for storage, playback and video editing on a variety of platforms. Because of this, MP4 is very popular for web-based delivery including YouTube, Facebook, Twitter and Instagram. The short answer is that frame rate indicates how many frames (think: pictures) are shown per second to the viewer. Let us know how it goes on Facebook or Twitter ! The post How To Edit Video: Reducing File Size appeared first on TechSmith Blogs.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. This is because encoding is only half the picture. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. This is because encoding is only half the picture. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter.

5 Popular Ways to Increase Conversion Rates with Video

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Throughout this post I’ll share some examples of how TechSmith has successfully used videos in several ways to increase conversion rates. Just so we’re clear, at TechSmith, we use Eugene Schwartz’s five levels of awareness. And in our personal lives it gets even worse with the 24-hour news cycle, social media, smart phones, infotainment systems in cars … well, you get the picture.