How to Write an Irresistible Course Description
JULY 11, 2019
And yet, what you write in your course description is one of the most important factors in convincing learners to sign up. The problem I have with this advice is that it seems to assume that learners won’t bother to read a longer version. You will almost certainly need a bite-sized version to use in a variety of contexts —like an elevator pitch. Then decide whether to offer the longer or shorter version based on where it will appear.