Introducing the TechSmith Social Media Team

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You might be a subscriber to our blogs , interact with us on Twitter , and/or check out our Facebook pages every once in a while… but you’re still wondering, who are the people behind all this social media magic, and what’s in it for me? I am the Online Community Specialist at TechSmith. I serve as a TechSmith champion to maintain, grow, and work with a variety of communities who are engaged with TechSmith products and services online. Social Media Intern at TechSmith.

The Green Screen Effect – TechSmith Tips

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TechSmith Tips is a weekly series that will focus on tips in screencasting, video editing, and more. The green screen effect is a post-production technique for compositing (layering) two images or video streams together based on color hues ( chroma range). Keep your eyes on the TechSmith blog, YouTube channel (subscribe to make it easy) , Twitter , Facebook , we’ll even be posting it on LinkedIn if that’s your thing.

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Delivering streaming video to mobile devices

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Daniel Foster is the "social media guy" for TechSmith. He enjoys iceboating, ice cream socials, and isosceles triangles. Photo credit: AdamKR. As you may know, the world of online video is going through some upheaval right now with at least two competing views of how embedded video should be delivered. And mobile video is at the center of the fracas.

The Secret to Social Media Video: Captions! Here’s how (and why) to add them

TechSmith Camtasia

Social media streams are crowded, fast-moving, and crazy competitive. As social networks throttle back organic reach, being noticed is getting harder everyday. But then they slow down … pause … there’s something moving in their stream … it’s a video! Social media video has stopping power. Captions are the Key to Social Media Video. Social media videos start out as silent. Social media engagement. This is social media, not Hollywood.

Video Marketing on Social Media: 5 Ways To Maximize Your Efficiency

TechSmith Camtasia

However between Facebook, YouTube, Instagram, iTunes and all the other growing social networking platforms, this can be a daunting task. Jot down topics and times on a pad and paper while you are live streaming so you can easily find the good parts when you’re done. Similarly, Animoto reports that square videos are shared 22% more on social media. Join him on social media below and start making an impact with your online video.

Join us LIVE on The Forge - Thursday at 2pm ET

TechSmith Camtasia

Add to your calendar ) The streaming video will be posted below, so hit refresh on your browser just before 2pm. We have a sweet lineup for this month: Make cooler iBooks with help from TechSmith tools. Andrea Perry ( @andrea_perry ), information developer, TechSmith. Mike Malinak ( @MichaelMJ ), lead developer, TechSmith. Daniel Foster is the "social media guy" for TechSmith. He enjoys iceboating, ice cream socials, and isosceles triangles.

How To Overcome the Challenges of Communicating Digitally With Jay Baer

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TechSmith collaborated with Jay Baer to find out more about how the transition from in-person to digital affected industries with a range of expertise. In March, we surveyed people in industries, from leadership and coaching to equality and social change.

Tune in LIVE to 48 in 24: Tips, interviews, behind the scenes

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Starting at 9am ET today you can tune in to the live stream of 48 in 24. We’re locking ourselves into the studio for 24 hours straight, to record 48 interviews that will help you become a better screencaster and visual communicator…and will give you an inside look at the people who make the magic at TechSmith. But you can tune in to the live stream any time to go behind the scenes inside the studio and ask questions! Topic: Innovation at TechSmith.

Tips for Adding Visuals to Your Social Media

TechSmith Camtasia

One of the most popular ways to use video, however, is on social media — especially Facebook. But what does it take to be successful with social media videos? Facebook is the king of all social media platforms. For example, here at TechSmith, we have completely changed how we serve up tutorial content. Prior to Facebook video advertising, here at TechSmith we hosted all tutorial content solely on our website and YouTube. Video is HOT right now! Like, on fire.

The Forge - Live Today at 2pm EST

TechSmith Camtasia

Tune in on this blog post today at 2pm EST to see the live stream of The Forge! Here's the run down of the show: Microsoft OneNote and PowerPoint MVP, Kathy Jacobs , will share how she uses Snagit and Camtasia for my social media trainings, for PowerPoint and Onenote work, for OneNote work, and more. We are also giving away two Forge Shirts and some of our prized titanium TechSmith sporks. Tune in on this blog post today at 2pm EST to see the live stream of The Forge!

Today is the Day! Join us LIVE on The Forge at 2pm EST

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Our line-up is: Mel Aclaro, Professional screencaster - Mel develops online training and video-based social media content using web video and screencasting technologies. Dave McCollom -TechSmith EDU Evangelist will share his pick for the Screencast of the Month. If you'd like to sign up, use the coupon code TECHSMITH to save $200 on your registration. Start counting down the minutes! At 2pm EST, we'll go live with The Forge. I hope you can tune-in live to watch the show.

11 Types of Videos You Can Make Right Now

TechSmith Camtasia

See how Virgin Media used video to capture years of personal knowledge from 150 retiring colleagues with the help of TechSmith Snagit. Social Media. Social media video has stopping power. That’s why video can be an awesome addition to your social media content mix. This could include live stream video, ads, how-to tutorials, and a variety of other types of video content to connect with and help your customers.

The Forge - Cliff Atkinson Live on Thursday, January 20

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You'll also get to see behind the scenes at TechSmith and "Meet a 'Smithie" - Chris Bacheldor, UX Designer, will share what a typical day is for him at TechSmith. Join us here on the blog, January 20th at 2pm EST to watch Cliff live (stream and chat room will be embedded in a blog post) on our January edition of The Forge. Cliff's latest book is The Backchannel: How Audiences are Using Twitter and Social Media and Changing Presentations Forever (New Riders, 2009).

Join us LIVE on The Forge - Thursday at 2pm ET

TechSmith Camtasia

Refresh this blog post at 2:00pm ET to see the live video stream and chat! Daniel Foster is the "social media guy" for TechSmith. He enjoys iceboating, ice cream socials, and isosceles triangles. Pull back the curtains and roll out the red carpet.we're re going live with the ScreenChamp Awards show at 2pm ET, Thursday, January 19! Like the Oscars or Golden Globes, a celebrity cast will unveil the winners in each category.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter. Before any video can be shared, it must first be produced.

Webcam Video: Now Available in Snagit

TechSmith Camtasia

The most typical use of webcams is for socializing or connecting with others virtually face-to-face via video chat. Another common use for webcams is for live streaming—like those the National Park Service uses to broadcast famous landmarks at Yellowstone National Park. The post Webcam Video: Now Available in Snagit appeared first on TechSmith Blogs. Have you ever dreamed of having your own television show? Or at least given the idea a passing thought?

New version of Camtasia for Mac bends time and space

TechSmith Camtasia

So you're watching a movie and there's a scene where the clouds are racing overhead at an impossible rate.and cars are streaming along the freeway like a solid river of light. Daniel Foster is the "social media guy" for TechSmith. He enjoys iceboating, ice cream socials, and isosceles triangles. Image credit: Tomasz Stasiuk We don't usually give codenames to minor releases but if we did, this one would be called Dr. Who.

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How to Record a Webinar

TechSmith Camtasia

To save your webinar recording, click Share and then choose from popular social media and sharing destinations like YouTube, Dropbox, and Google Drive. How to Record Live Streaming Video. The post How to Record a Webinar appeared first on TechSmith Blog. Have you ever felt you were about to join a great webinar and wished your whole team was with you?

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How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter. Before any video can be shared, it must first be produced.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. example.mp4 OR example.mov ) While MP4 and MOV are not the only formats used to house H.264 video – there a number of others – they are usually the best choice because they are preferred by video hosting sites like YouTube and Vimeo along with social media channels like Facebook and Twitter. Before any video can be shared, it must first be produced.

The Best Script Writing Strategy When You’re Just Getting Started With Andy Owen and Justin Simon

TechSmith Camtasia

In this post, TechSmith’s Video Producer, Andy Owen, and Global Content Manager, Justin Simon, give their tips on how to write a video script. You could start with a live stream, and edit it into an evergreen video. Are you a video creator stuck with your script writing process?

Guest Post: You can teach an old teacher new tricks

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A partial list included formative assessment, differentiation, relevance, common core, social networking, Moodle , vodcasting, relationships, Dale’s Cone of influence , cloud storage, screencast, Camtasia , Google Docs, wiki, blog, QR codes, publishable products, smart phones, interactive whiteboards, mastery learning, innovation, … The list started to get obnoxiously long and I had no idea how to accomplish all of it within our current bell and calendar schedule.

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ISTE 2013 Presenter Profiles: Steve Kelly

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The TechSmith Academic Solutions team will be heading down to San Antonio this year for the Annual Conference and Exposition, and we’re eager to hang out with all of our presenter pals at our booth. In the weeks leading up to the event, we’ll be sharing presenter profiles, like the one below, to help you get better acquainted with the people who will be presenting at the TechSmith booth. We’re SO excited for ISTE 2013 !

Collaboration - Storyboard - Enterprise 2.0 - eLearning Hot List

eLearning Learning Posts

The following are the top posts from featured sources based on social signals. Streams, not blogs? Social Learning Adoption Success: First Steps? The following are the top other items based on social signals. Welcome TechSmith’s New Education Community Site , June 25, 2009. Social Software (7). eLearning Learning Hot List. June 26, 2009 to July 3, 2009. Top Posts. New skills for learning professionals - Informal Learning , July 1, 2009.

How to Transform Your Remote Communication With Visuals

TechSmith Camtasia

A constant stream of emails often inundates employees and can be overwhelming. Here’s an example of a recent webinar we did for TechSmith: 4. For instance, if your social media team creates monthly reports, why not create a video and share the news with the rest of the organization? The post How to Transform Your Remote Communication With Visuals appeared first on Welcome to the TechSmith Blog. “How in the world am I going to do this?”.

What Online Video Platform is Most Popular for Screencasts?

TechSmith Camtasia

At TechSmith, we’ve helped customers publish over a hundred million videos over the last decade using our desktop products Camtasia , Snagit , and Jing. Note that ‘All Other’ includes more than 50 other choices ranging from social media sites (Facebook), online course providers (Udemy), cloud storage (Google Drive), and other OVPs (Wistia). The above chart summarizes the most common decisions that result in a free platform choice by TechSmith customers.

LMS, LCMS, Content Authoring: Exploring eLearning Tools

WBT Systems

Social learning and gamification features, such as digital badges , can help to increase engagement with education programs and participation in community discussions. Webinars – Live streaming or recorded. Before getting started with using eLearning tools for your education or certification programs, it is important to know the difference between the different tools used to create, develop, and deliver eLearning content.

Video Statistics, Habits, and Trends You Need To Know [New Research]

TechSmith Camtasia

TechSmith conducted research to learn more about people’s viewing habits and preferences around instructional and informational videos. The TechSmith Video Viewer research provides unique insights into when, why, and how people engage with informational and instructional video content. This growth can partially be attributed to the ever-increasing video file size, quality, and the rise of video streaming services.

Tech Tuesday Toolbox | Issue #06

Mike Taylor

How to Easily Go Live on YouTube From a Computer : Social Media Examiner . All created videos are optimized for social media and their recommended sizes. Simpler social media tools for authentic engagement | Buffer . Build your audience and grow your brand on social media.

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Storytelling and Video Solutions at ATD TechKnowledge 2018

Videonitch

We also like how seamlessly videos can be shared within social discussions and included in assessments. To work best, video should be streamed, not just transferred like presentation or document, and when it is, the playback will often stall. Matt Pierce from Do-It-Yourself tool provider TechSmith led an engaging session on how to create great videos on a budget. Storytelling.

Content Marketing 101

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When the telecommunications company, Shoretel, was looking to rebrand , it went all out with a content campaign, including a steady stream of news articles, a diverse keyword focus, and infographics. An increase in engagement, measured by blog comments and social shares. No content strategy would be complete without an accompanying social media strategy for distribution. The post Content Marketing 101 appeared first on TechSmith Blogs.

5 Popular Ways to Increase Conversion Rates with Video

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Throughout this post I’ll share some examples of how TechSmith has successfully used videos in several ways to increase conversion rates. Just so we’re clear, at TechSmith, we use Eugene Schwartz’s five levels of awareness. And in our personal lives it gets even worse with the 24-hour news cycle, social media, smart phones, infotainment systems in cars … well, you get the picture.

Flipping Over Teaching and Learning with Technology

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There are several streaming video services that can help you answer this question with varying degrees of accuracy. His research focuses on the confluence of technology and learning and his interests lie in academic self-regulation, online social presence and the neurological basis of learning in digitally mediated environments. This content was written for our quarterly education newsletter, TechSmith Learning Lounge , written by educators, for educators.

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Video Marketing on Social Media: 5 Ways To Maximize Your Efficiency

TechSmith Camtasia

However between Facebook, YouTube, Instagram, iTunes and all the other growing social networking platforms, this can be a daunting task. Jot down topics and times on a pad and paper while you are live streaming so you can easily find the good parts when you’re done. Similarly, Animoto reports that square videos are shared 22% more on social media. Join him on social media below and start making an impact with your online video.