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Dion Hinchcliffe’s Pragmatic Enterprise 2.0

Jay Cross

today announced an alliance with Socialtext and Asuret called Pragmatic Enterprise 2.0. is an integrated combination of strategy, implementation, and full-lifecycle rollout that reflects the practical realities of the enterprise world including concerns around ROI, value generation, risk, control, and trust. Pragmatic Enterprise 2.0

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Both sides now

Jay Cross

And not surprisingly, vendors are encouraging the trend–Microsoft and IBM have added wikis and blogging capabilities to enterprise apps including SharePoint and Lotus Quickr, while Google and upstarts like Socialtext, PBwiki, and Jive Software are luring corporate users with freebie accounts and dead-simple deployment.

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