Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works.
Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey. This puts them in the driver’s seat while empowering your sellers to maintain control of the sale.
During this exclusive event, Jake Miller, Senior Product Marketing Manager at Allego, will explore how to empower sellers to create customized and immersive buying experiences. He'll also unpack the 3 elements you should add to your go-to-market approach:
- Aligning revenue and buying teams through collaborative, modern experiences
- Maintaining presence in your absence with Digital Sales Rooms
- Driving future engagement with real-time data on interactions and past success
Don't miss out! Save your seat and register today!
August 1st, 2023 at 11:00am PDT, 2:00pm EDT, 7:00pm BST
Brought to you by:
Let's personalize your content