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What Viewers Want: 2021 Video Viewer Study Deep Dive

TechSmith Camtasia

We’ve just released our 2021 Video Viewer Study – a collaboration between TechSmith and Dr. Jane Bozarth, Director of Research at The Learning Guild. Close to 1,000 people took part in this study, coming from six different markets around the world. What words are people searching for? How long should a video be?

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