The key to understanding what’s going on
Jay Cross
MARCH 26, 2010
From 2003 : As the pendulum of culture chic swings from the institution to the individual, it’s natural that empowering the common participant is back in vogue. Here’s a mid-2003 article from an internal newsletter from Deloitte: Social Software: Get Affiliated. . That observation is from 2004.
37 
Let's personalize your content