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SEO For Course Creators and Membership Site Owners with Lindsay Halsey of Pathfinder SEO

LifterLMS

Lindsay shares what she has found to be the two common solutions to getting found on search engines like Google, Yahoo, and Bing. The first solution is hiring an agency where they do most of the work for you, and the other is a DIY solution where you work to put together courses, blog posts, and other content marketing strategies.

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10 Search Engine Marketing Basics You Have to Master

DigitalChalk eLearning

That’s why it’s important to really understand how people search for things, and what they’re looking for when they click ads related to their search queries. One of the most common mistakes newcomers to search engine marketing make is going after the big, expensive “money” keywords exclusively.

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5 Creative Ways to Market Your eLearning on a Budget

Association eLearning

Mention those members who achieved the “high score” at your next meeting, on your website or on your association’s Facebook page. In addition to the tips we shared in our recent Smarter Uses for Social Media blog post, here are a few more specific tips you can use to market your association’s eLearning. How cool is that!?

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Creators’ Guide to SEO Success

learnWorlds

Don’t write a website, page, or blog post just for Google’s machines; write it to provide the best possible value for your readers, and you will succeed in attracting the right audience. In contrast, paid marketing in search results is called Search Engine Marketing (SEM) , where you pay for ad placements in the results.

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