LMS Market Overview | 2015

Lambda Solutions

The learning management system (LMS) market is growing fast and it doesn’t look like its about to slow down anytime soon. According to Forbes the LMS market was well over $2.5 billion and will grow to $8 billion by 2018 with North America leading the market share.

Market 110

Should Marketing Review eLearning Courses?

Association eLearning

Recently, an instructional designer friend of mine asked me, “Should Marketing review eLearning courses and approve them before they are released?” I responded with a, “Yes, but…” There are legitimate reasons Marketing needs to see the course before it goes out.

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InsiderHub 2015 Marketing Automation Top Five

InsiderHub

The post InsiderHub 2015 Marketing Automation Top Five appeared first on InsiderHub. Business Top 5 Solutions marketing marketing automation marketing automation software marketing automation tools

5 Ways Content Marketing Supports Instructional Design

weelearning

When we talk about marketing, by default we talk about marketing campaigns. Traditionally that would consist of … Read more › blog content marketing curation elearning elearning network instructional design

[eBook] How to Market Customer Training

Download this guide and learn how to keep your content at the top of students' minds using email marketing, social channels and other effective strategies Want to increase awareness of your course offerings?

Content Marketing for your Association isn’t as Scary as you Think

Web Courseworks

As a marketer, it’s hard to ignore the content marketing buzz. How do you know if you’re executing content marketing correctly? Do you need to have a budget for content marketing? The question is how do you get your staff, and yourself, to think like a content marketer?

How to Market Your eLearning

InsiderHub

The post How to Market Your eLearning appeared first on InsiderHub. Business elearning Marketing Tips and tricks Uncategorized eLearning marketing tips How to market your eLearning

Market Update May 2015: Next Generation Learning Management Systems [PART1]

Kineo

Market updateCourse booking system, learning management system, virtual learning environment. Sound sexy? Thought not. We think it’s time to shake up that old IT system and replace it with something that will positively enthuse learners to engage, and in a way that suits them.

Tips for Marketing (Online Courses) To Your Association Members  

Web Courseworks

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members.

Seven Simple Secrets to Off-the-Shelf Course Success

Off-the-shelf (OTS) courseware is a growing market attracting both customers and venture. Seven Simple Secrets to. Off-the-Shelf Course Success. By Megan Torrance, CEO TorranceLearning. capital.

5 killer sales and marketing tactics you pick up trick-or-treating

InsiderHub

The post 5 killer sales and marketing tactics you pick up trick-or-treating appeared first on InsiderHub. Business Marketing Sales Dress to kill Halloween marketing Marketing skills sales Sales skills

How Microlearning Makes Better Marketers

Grovo

Being a marketer means wearing many hats. It gives you a way to not only manage, but master everything marketers need to know. Here are five key ways marketers and marketing teams benefit from microlearning: Short modules close the marketer’s skills gap.

ELearning Market Exploding in China

LearnDash

One of the major reasons elearning is on the rise is because it offers an opportunity to certain market segments that traditionally were not served in the education sector. Asia in general has been a fast growing segment of the elearning market, and China is leading the way.

Elearning Market Trends 2016: Learning tech falls short of market needs

Docebo

Considering only 3% of companies are happy with their current LMS integrations, this represents a clear weakness in the market. The post Elearning Market Trends 2016: Learning tech falls short of market needs appeared first on Docebo.

Take training beyond your LMS: technical considerations for extended enterprise

products are properly understood, marketed and. Technical considerations for taking. training content beyond your LMS info@scorm.com (866) 497-2676 Extend. Reach: Implementing. an extended. enterprise. approach As companies use channel partners, resellers and other third parties to.

Marketing Automation Insights and Important Stats

InsiderHub

The post Marketing Automation Insights and Important Stats appeared first on CollectMyThoughts. Uncategorized marketing automation marketing automation stats marketing automation tools

Top 10 Free Marketing Tools for SMBs

InsiderHub

The post Top 10 Free Marketing Tools for SMBs appeared first on InsiderHub. Business Uncategorized marketing tools for smbs top 10 marketing tools top free marketing tools

The ELearning Business Types or How to Enter the ELearning Market

JoomlaLMS

Not surprisingly, the markets of online education and training are tremendously growing. According to the Strategic Assessment and Forecast 2017-2022, the global eLearning market is expected to reach $275.10

2016 LMS Market Trends, Observations and Predictions

Talented Learning

The 2016 LMS market is not what you think. We ask them all about business drivers, trends, market opportunities, use cases, demand, competition and measurable successes. 10 Culture Shift Driving Epic Innovation in the LMS Market. Learn More about the 2016 LMS Market Trends?

10 Tips to Take You from Zero to eLearning Hero

Use the same terminology across the board - in your LMS, on your website, on social media, and in your marketing messages. Have a marketing plan in place.

Market Update July 2015: Next Generation Learning Management Systems [PART2]

Kineo

Market updateIn Part 1 of this article , I explored some of the newest features of the learning management system (LMS) which have led to changes in the way we think and utilise this powerful platform.

The LMS Market is Quickly Losing Ground

CLO Magazine

Virtually overnight, the corporate enterprise jumped on board and created a multibillion-dollar market for the LMS. According to the report: “In the current e-learning market, the single most unfavorable place to be is the LMS market, which is essentially imploding, particularly in the U.S.

Content Marketing 101

Visual Lounge

(Guest post from Adria Saracino, head of outreach at digital marketing agency Distilled.). Over the last few years, content marketing has been hot on the lips of every marketer I know. So what is content marketing, really , and how can you take advantage of it?

5 Tactics to Develop Effective Video Marketing

Your Training Edge

Publishing videos is a new form of marketing, and it will remain as one of the best forms of marketing. If you are considering joining everybody else in video marketing, it will be best to use your time wisely because video marketing takes a lot of planning and work.

Using an LMS to Enhance Marketing and Increase Sales

Web Courseworks

The post Using an LMS to Enhance Marketing and Increase Sales appeared first on Web Courseworks. Marketing to MembersAs a Learning Management System provider, we assume that our customers are in the business of selling courses.

Current state of Gamification in the LMS Market

eLearning 24-7

Imagine you are looking at a pinball machine. It is your favorite machine. You see that Steve has more points than you, but ZZERAF is just slightly below you (and you wonder who is that person?). You really want that top score, but you just do not have the time to spend or skill to achieve the top score. But you continue to try. Then something out of the blue happens. Your ball gets stuck right next to the 10,000 whammy bumper and you smack the machine. Uh, oh.

Why Learning should be a part of your Marketing Strategy

G-Cube

I would like to make a case for using learning as a marketing tool. Before you say “…but isn’t educating your customer a very commonly used marketing technique?”, It is after all, the primary function of marketing. Why indeed.

Essential Marketing Tools – Exclusive Interview with Dan Petrovic – Dejan SEO

InsiderHub

The post Essential Marketing Tools – Exclusive Interview with Dan Petrovic – Dejan SEO appeared first on InsiderHub. Business Tips and tricks Uncategorized Dan Petrovic DejanSEO marketing tools

Education and Marketing – Why the Two Must Team for Success in eLearning

Association eLearning

Even in a small association there is generally someone responsible for marketing and another person in charge of education and professional development. Because it’s not clear whose job it is to market the association’s eLearning education. They actively marketed their eLearning.

The Learning Analytics Market to Increase by 25% by 2020

Lambda Solutions

“Research and Markets” recently generated a report that predicts the learning analytics market to increase by over 25% by 2020 — that’s a quarter of the market, in just four years.

Combining ID and Marketing

Kapp Notes

Cliff explained how instructional technology and marketing are very similar in needs and design considerations. All of these attributes can be applied to instruction and market pieces. Cliff showing how to convert a text-heavy slide into an engaging piece.

Marketing Your ELearning Skills

LearnDash

It goes beyond networking though, it is self-marketing. The idea of marketing your own skills can be somewhat intimidating, and understandably so. Marketing your expertise can be easy to do with just a few strategic decisions.

Campaigning for better learning: 5 tips from a marketing professional

Kineo

Campaigning for better learning: 5 tips from a marketing professional

Kineo

Three Ways to Level-Up Your Video Marketing

Visual Lounge

There’s no way around it: Video marketing is an essential part of the marketing toolkit. Video in marketing is vital. The sky’s the limit, but here are three ideas for using video in marketing to help you on your way.

Visual Marketing

Adobe Captivate

Video Marketing has been traditionally thought to be conjoined with products, services or informing consumers about upcoming releases in connection to the first 2.

Market Update June 2015: Sven Laux Talks Adapt Learning and Open Badges

Kineo

Market updateWhat's new in the world of learning technology? This month we speak to Sven Laux, our Technical Director here at City & Guilds Kineo.

eLearning in Europe: A Growing Market

eFront

The European eLearning market looks to be in the midst of some big change. Despite showing the European market to be fragmented and characterized by limited invested capital to date, the evidence of an upsurge in activity combined with increased investment points to a market ‘on the turn.’.

Video Marketing In The Problem Aware Stage

Visual Lounge

If you are using video marketing to highlight your products, services, or company, you likely have a few product highlight videos, some customer testimonials or a company/brand overview video. We’d love to hear how you’re using video in your marketing funnels.