article thumbnail

How Can K-12 Publishers Adapt in the Digital Era

Kitaboo

Just like every other publisher in the business, educational publishers also must take the plunge and dive straight into the midst of digital publishing. Pearson’s digital-first strategy is a significant step towards a more sustainable business model. Pearson will now offer eBooks at an average cost of $40.

Digital 64
article thumbnail

Free Learning

Tony Karrer

In the Business of Learning , I compared publishing and learning. Big publishers are having problems as the cost of distribution goes towards zero and as that brings along a ton of competition from the low end. However, when you begin to go after small, niche audiences, then low cost production becomes important.

Free 107