What’s hot in Working Smarter in October
Jay Cross
OCTOBER 31, 2013
PKM in 34 pieces. Much of my work on PKM has been inspired by others. What the ad biz needs is to exorcize direct marketing . This presents a crisis not only for newspapers, magazines and television — but also, according to the stock market, for Facebook. ‘Sense-making is where the real personal value of PKM lies.
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