WBT Systems

MARCH 20, 2018

When you provide free content like webinars to your target audience, you earn their goodwill and a reputation as a valuable source of information. Include an obvious call-to-action graphic and link to your website registration page. Put a “house ad” on relevant pages of your website. Pre-webinar onboarding emails.

Online 42

Online Course Social Networks Case Study 42

WBT Systems

JULY 3, 2018

Unlike certificates hidden away in file cabinets or hung on office walls, learners can display their digital badges in email signatures, on websites, on LinkedIn profiles, in resumes, or in digital badge backpacks like OpenBadges, Credly, and Badgr. That’s the social identity principle of behavioral science at work.

Association Learning Management System 40

Association Learning Management System Association Digital Market 40

WBT Systems

AUGUST 15, 2017

Besides other associations, you now have online professional platforms like LinkedIn (now owned by Microsoft) and Udacity to worry about, plus all the MOOCs like Coursera and EdX. See who’s visiting your website and LMS, and who’s opening and clicking your emails. Ask them for a testimonial for your website and course catalog.

Market 41

Market Program Education Association LMS 41

WBT Systems

JANUARY 9, 2018

Check out LinkedIn Learning too if you haven’t already. The old mission statement is copied onto websites and annual reports but no longer resonates strongly in anyone’s heart. People want to know they’re investing their dollars, time, and reputation in a brand they can respect. The spark fades. 6: Truthing.

Trends 46

Trends Online Learning Online Association 46