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If u buy it, they will come – Really?

eLearning 24-7

The folks that love to quote this, heck, many times vendors themselves, are ignoring the key PIECE here. All of those numbers are tied to one little, tiny thing – IT’S ASSIGNED LEARNING. You assign an employee to take a set of courses to learn a new skill or skills. Here is a list of propaganda techniques.

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Confused? Welcome to the Learning System World of 2024

eLearning 24-7

Online learning – which EdTech refers to as remote learning (I guess remote viewing was unavailable because the CIA tried it during the Cold War). Many “experts, including some analysts,” use learning systems to refer to all learning systems except an LMS.  And who takes the whammy for that?

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Get Em Back – Ur Learners Ur LMS

eLearning 24-7

Do they see online learning as a key cornerstone or just a stone next to their ILT columns? Better yet, if they have an LMS or learning platform or any subset of the LMS space, are they achieving full utilization without the use of “force”? Propaganda Pens. Online ads and newspaper ads.

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How to Sell a LMS

eLearning 24-7

You have contacted the vendor to inquire about their system. Now some vendors like to mention the big names, after all, it will impress some people. People like people that are similar, which by the way is a propaganda technique (Just like you and me) often used in advertising. Some vendors go this route – I like that.

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Bamboozled

eLearning 24-7

It happened with a vendor that I was quite impressed with several months back. Everything is turned on in your demo, but the vendor fails to mention during its presentation that some of that functionality is not included in the product you are looking at. How am I getting bamboozled with an LMS vendor. Then, whammo! Exactly.

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Your LMS is either live or close to it

eLearning 24-7

Nor is the “we gave everyone a password and are making training mandatory and that will get them in there,” nor “our customers will love this easy access to their free or paid online learning courses.” No offense to any vendor, but I always did Q&A prior to signing off and saying yep, all done. .

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