The Best of Both Worlds: Learning Through a Marketer’s Lens

CLO Magazine

Hruby, vice president of sales and marketing for Fredrickson Learning, a company that develops custom learning strategies and products as well as provides interim staffing for learning and development roles. Today, at least a third of the company’s sales success comes from innovations created in the past five years — and clever marketing has helped to ensure the public knows how relevant the company still is.

5 Ways to Utilize E-Learning Games in Employee Training


In the ever-changing world of technology, the race to stay up to date is an exhausting feat. Simplifying the training experience is pinnacle to both effective learning and knowledge retention. . Virtual scenarios provide employees the opportunity to learn in a fail-safe setting before being in the “real world.” . Gamified scenarios allow employees to step into the shoes of a virtual character and engage in different conversation paths to test soft skills.


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MOOCs: Building Personal Learning Networks

Your Training Edge

We live in a world where there is simply too much to learn – whether in a history class or a management training program, it has become nearly impossible for a person to absorb all there is to know. PLNs are virtual spaces for people to connect, share ideas, and develop knowledge. A PLN represents the pinnacle of informal learning. But the world is changing, and people’s expectations of learning are changing.

Gamification for Enterprises

Your Training Edge

The recent introduction of gamification is what I believe to be the pinnacle of design and creativity to enhance the user experience within a simulated environment. More and more education is increasingly being provided in online forms and thus classrooms are progressively more going ‘virtual’ as technologies can now mirror that of the classroom experience (whether this is from the perspective of a business or university platform).

GETOGETHER 2017: Celebrating Customer Success!

Growth Engineering

Our awesome customers flew in from around the world, and truly wowed us and each other at this year’s GETOGETHER. Inspired by the Stig, this anonymous virtual admin posts on theHUB’s messageboards, welcomes newbies and answers learners’ questions on the platform. The idea of a friendly, non-corporate virtual admin was a big hit with customers at the GETOGETHER, with many saying they now plan to use similar ideas on their own LMS.