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How to Promote Your Online Courses With Google Ads

learnWorlds

The placement of your ad is determined by the bid and the quality score ; so bidding higher doesn’t mean your ad will necessarily have an advantage over a lower bid. It could be that your bid is higher, but your quality score is low, thus your ad won’t show higher than someone who bids less but with a superb quality score.

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6 great tools to help determine the title of your next course

Superb Learning

A good course title can help improve brand recognition, set you apart from the competition and also give people a general idea of what your course is about. A great way to build an effective title is to use analytical data such as popular keywords and trends. Unfortunately, picking an enticing title is a lot harder than it seems.