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Tips for Adding Visuals to Your Social Media

TechSmith Camtasia

One of the most popular ways to use video, however, is on social media — especially Facebook. But what does it take to be successful with social media videos? Facebook is the king of all social media platforms. For example, here at TechSmith, we have completely changed how we serve up tutorial content. Prior to Facebook video advertising, here at TechSmith we hosted all tutorial content solely on our website and YouTube. Video is HOT right now! Like, on fire.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Decisions that can seem daunting when terms like codec, container, and a myriad of file type names start getting tossed around. Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. The purpose of encoding is to compress a video file to a size – MB or GB, not necessarily duration – that is easy to store and transfer over the web. Before any video can be shared, it must first be produced.

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How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Decisions that can seem daunting when terms like codec, container, and a myriad of file type names start getting tossed around. Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. The purpose of encoding is to compress a video file to a size – MB or GB, not necessarily duration – that is easy to store and transfer over the web. Before any video can be shared, it must first be produced.

How to Edit Videos: The Not So Complex World of Video Encoding

TechSmith Camtasia

Decisions that can seem daunting when terms like codec, container, and a myriad of file type names start getting tossed around. Without video encoding standards, the streaming video that revolutionized the Internet would not have been possible. The purpose of encoding is to compress a video file to a size – MB or GB, not necessarily duration – that is easy to store and transfer over the web. Before any video can be shared, it must first be produced.

Video Statistics, Habits, and Trends You Need To Know [New Research]

TechSmith Camtasia

TechSmith conducted research to learn more about people’s viewing habits and preferences around instructional and informational videos. The TechSmith Video Viewer research provides unique insights into when, why, and how people engage with informational and instructional video content. This growth can partially be attributed to the ever-increasing video file size, quality, and the rise of video streaming services. Right-size your video.