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Customer Learning, a largely unexploited marketing strategy

Jay Cross

As other companies realize the potential of learning as a marketing tool, we’re going to see a lot more programs like this. Google could have produced a slick, buttoned-down, tech-oriented training program, like they did for Google Wave. I never did figure out how to use Wave. No people on screen.

Market 53
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What will change in 2010?

Jay Cross's Informal Learning

The space program put men on the moon and gave us Tang for breakfast. Google Wave is the johnny-come-lately. Howard Greenstein helps explain Wave in this post from Mashable. Wave is a platform that both facilitates collaboration and documents it. Mainframes evolved into personal computers. Take blogs, for example.

Wiki 37
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43 Great eLearning Posts and 5 Hot Topics Including Google Buzz and iPad

eLearning Learning Posts

Presentation: Email is so 1973 (Google Wave) #Wave - Dont Waste Your Time , February 24, 2010 Good video on Google Wave. The result is a perfect fit to these unique competency-based programs, one that also supports the students after graduation. The Ability to Lead Remote Employees Will Become the Next 2.0