WBT Systems

AUGUST 29, 2017

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Market 51

Market Social Networks Social Association LMS 51

WBT Systems

DECEMBER 12, 2017

When you’re a lifelong learner, it’s frustrating to see people in positions of power who don’t understand the value of professional development. What do you do when members (and non-members) are interested in your online learning programs but their employers won’t pay for professional development?

Develop 61

Develop WBT Systems Association Reputation 61

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. Provides information to help them do their job better or advance in their career. How content marketing works.

Market 40

Market Program Education Content 40

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. First, escape the tyranny of served markets. So how do you compete?

Market 41

Market Program Education Association LMS 41

Talented Learning

FEBRUARY 13, 2019

For example, many top-notch solutions focus on employee compliance, talent management, academic ed tech, learning experiences, content management and authoring. We may explore these market segments in the future. That’s a long way from an employee LMS, an academic LMS – or even most corporate extended enterprise learning systems!

Compliance Training 100

Compliance Training Diversity Training System Association Learning Management System 100

Talented Learning

DECEMBER 28, 2016

For smart vendors, a blog is not another way to manipulate you with product marketing messages or achieve keyword dominance in search engines. Instead, they want to add value by helping you stay ahead of the technology curve. They want to be a relevant, useful voice in today’s learning community conversation.

Compliance Training 77

Compliance Training Learning Technologies Blogging Technology 77