article thumbnail

Online Marketing for Elearning Part III: Advertising

LearnDash

They would much prefer to continue with their content marketing strategy —and for good reason. And if you use it correctly, online advertising can actually boost your content marketing strategy. By using advertising dollars to promote your content, you can get it in front of more people more quickly.

Market 225
article thumbnail

Is the Title of Your Course Killing Your Sales?

LearnDash

An example of a poor course title is something like this: “Methods for Making Money Online.” Are they older people who want to start an online business but don’t know where to start? Or experienced entrepreneurs who want to try out a new marketing method? Or college graduates looking for their first job?

Sales 146
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Online advertising with Google Ads (previously known as Google AdWords ) gives you the opportunity to reach potential customers looking for the eLearning and training opportunities that you offer.

Google 98
article thumbnail

Search

Tony Karrer

Yes, I personally use Google 95%+ for searching. But I do sometimes jump to other search engines. people search) than to leverage other search engines. It also helps you refine your search before you go into Google. The fact is that searching for "authoring tools" is probably not quite what you want.

Search 102
article thumbnail

How You Can Protect Your Course Videos

LearnDash

What you need to remember is that the people searching for freebies are not the people you want as customers anyhow. There are also some subtle strategies you can use to give these people a little “heartburn” which I will to at the end of this article. It happens with our software every single day.

Video 174
article thumbnail

Creators’ Guide to SEO Success

learnWorlds

SEO (Search Engine Optimization) is the process of improving your web pages to increase their visibility when people search for relevant information. In contrast, paid marketing in search results is called Search Engine Marketing (SEM) , where you pay for ad placements in the results. What is SEO? SEO in 2022.

Guide 98