B2B Event Marketing Strategies for 2023
Think Orion
AUGUST 28, 2023
Events like trade shows, product demos, sponsored conferences, and panel discussions – either virtual or in-person help B2B businesses interestingly build long-term goodwill and generate ROI. Gamification and Interactive Engagement Gamification has been a growing format in B2B event marketing. Source: Seismic Shift 2023 6.
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