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12 Higher Education Marketing Mistakes You Should Avoid in 2022

Think Orion

A decline in the number of Americans who consider higher education to be important from 70% in 2013 to 51% in 2019 ( Gallup Survey ) is also concerning universities & colleges regarding their ROI, promotional budgets, and declining student numbers. Not measuring the ROI of your marketing campaigns.

Market 52
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[from gminks] Social Learning Measurement : eLearning Technology

Tony Karrer

I like what Kevin Jones talked about in Objection #13: How Do You Measure ROI? Rachel Happe suggested some measurements of ROI. I always like to work on project where there are clear metrics that are the focus at the end of day (see Data Driven ). eLearning Technology Tony Karrers eLearning Blog on e-Learning Trends eLearning 2.0