It’s All About the Brand, ‘Bout the Brand…
Learning Rebels
FEBRUARY 18, 2015
This is when your customer internally asks: “Why should I buy into this product, concept or idea?” In creating a good value proposition, the trick is to know your product. Leadership does not want to hear about Kirkpatrick , Mager , Bloom’s , Maslow , Gagne , or other learning processes or methodology.
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