Learning analytics are increasingly relevant, and prominent, in education. Startups and established software vendors are targeting learning analytics in their product offerings for the education and training and development sector. Many of the companies that serve the higher education market– including Sungard, Blackboard, and Pearson – are already heavily committed to analytics. Analytics is quickly becoming a term that gets slapped onto any existing product (remember social media from a few years ago? In education, everything is becoming “data” and “analytics”). MORE >>

Educational datamining and learning analytics are getting substantial attention in education. With learning analytics in particular, the term has come to mean anything and everything that involves data in learning. It reviews some analytics trends broadly, implications for education, a research project on developing an open learning analytics platform, and finally, what analytics have to do with connectivism. Learning Analytics: Higher Education The term needs to be broken down so it can be meaningfully used. MORE >>

Analytics like this are hardly new to marketers, but this article struck me because of two things: 1) How useful similar practices could be in elearning, and… 2) How rare analysis like this is in our field. For an antidote, see Ellen Wagner’s recent posts on more advanced analytics for learning. Design analytics games marketingA few days ago, I came across this article (HT: Kay Wood ) about game company wooga and how they “combine metrics with emotion&# to create successful social games such as Monster World. Other Sharing/Saving Options. MORE >>

Presentation: Analyze This: Is your elearning truly engaging Presenter: Ryan Sparks, Care2Learn How we can use existing software to measure engagement Google Analytics (free) Google tool (cost) - dependent upon firewall Basis of Web Analytics - Tracks how people arrive at a website and what they do when they arrive - Bounce rate: percentage of single page visits or visits in which the person left your site from the entrance (landing) page + In courseware - will typically apply to the first page of the course. Activities require a minimum amount of time being completed? MORE >>

Whats new Learner Analytics Learner EngagementAre you achieving your course objectives? Do you know if the course is being well received? Do you know how your learners are progressing? Do you know if your learners are learning from the course? Now Course Companion for Adobe® Captivate® will easily provide you with answers to these questions and many more. Adobe Captivate team [.]. MORE >>