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Flipped Learning Increases the Value of Conference Education

WBT Systems

Everyone knows that sitting in an audience listening passively to a speaker is not an effective way for adults to learn, yet that’s still the norm at many conferences and educational events. It’s time for associations to upend ineffective education with flipped learning. Attendees come prepared to learn.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Try flipped learning for conference workshops.

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