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Online Marketing for Elearning Part III: Advertising

LearnDash

Once they’re on your site reading your content, you’ll have a better opportunity to introduce them to your course. A Google Ad is usually Pay-Per-Click, meaning you set an ad budget and a bid to have your advertisement appear when someone searches for a keyword. Finally, have a way to track the ROI of your advertising plan.

Market 226
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Higher Education SEO Tips Improve Organic Traffic

Think Orion

There are two core reasons why crafting effective SEO plan should be part of higher education marketing strategies : SEO will make your site visible by adhering the content on your portal to search engine requirements. Among other issues, one problem that holds your site back from SEO success is how it was structured.

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How to Generate Leads at Events: A Comprehensive Guide

Think Orion

In this comprehensive guide, we’ve got you covered with pre-event, on-site, and post-event lead generation steps. Many people search for events with city/area keywords like Tech Summit in Seattle or Web Summit in Europe. Nurturing Leads through Content Marketing Events content marketing helps you nurture leads that convert.

Guide 52
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Creators’ Guide to SEO Success

learnWorlds

SEO (Search Engine Optimization) is the process of improving your web pages to increase their visibility when people search for relevant information. In contrast, paid marketing in search results is called Search Engine Marketing (SEM) , where you pay for ad placements in the results. What is SEO?

Guide 98