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WBT Systems
JANUARY 3, 2017
Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. New Year, New Goals, New Technology.
WBT Systems
APRIL 25, 2017
Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. This is where associations and digital badges come in.
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WBT Systems
JULY 3, 2018
54 percent of those executives say the education system doesn’t teach the skills needed for today’s workforce. Colleges and universities can’t adapt their curricula fast enough to meet the demand for new skills—but associations can. Your association should be their indispensable partner in employee training. Department of Labor.
WBT Systems
MAY 9, 2017
This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.
WBT Systems
NOVEMBER 8, 2016
Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.
WBT Systems
JULY 31, 2018
Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Although they’re the biggest generation in the workforce, millennials make up only 19 percent of association members, per MGI. Millennials are putting membership off—a big loss for them and for associations.
WBT Systems
AUGUST 29, 2017
Association members encounter an overwhelming amount of information every day from organizations pushing themselves into the already crowded professional development space. Your association can leverage the power of social proof when marketing your online learning programs. What can your association offer to them in return?
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