Engineering Social Software Twitter Yammer 
Janet Clarey
DECEMBER 19, 2008
Or, perhaps, an engineer is performing a safety audit. Frankly, some buyers fear that social software makes it more difficult to communicate, not less. They see social software as the purview of co-eds, gamers and nerds. Once there, he finds he doesn’t remember how to run the program.
Jay Cross
SEPTEMBER 23, 2012
IBM describes socially networked corporations as the next step in the overall evolution of business. Harvard Business Review, Forbes, and Fast Company say collaboration and collective intelligence are the engines of innovation. Many companies rely on Facebook, Twitter, and other consumer applications to connect their people.
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