WBT Systems
FEBRUARY 27, 2018
Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. How to use content to market your educational programs.
WBT Systems
AUGUST 15, 2017
First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. You’re not selling a program.
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eLearning 24-7
JULY 18, 2019
Over the past three months, we have been reaching out to learning system vendors throughout the world, seeking to find information on the number of female executives at their companies and whether or not they had a leadership development program, and if so, what are the breakdowns? Writing Style. In mid-September of 2019.
WBT Systems
JUNE 26, 2017
For example: More than 250 novels have been published by authors who started writing them during the National Novel Writing Month (NaNoWriMo) 30-day challenge. The Good Partnership runs Operation Major Gifts , a 5-day challenge to help small nonprofits launch a major gifts program. Make it a profession or industry challenge.
WBT Systems
JANUARY 23, 2018
Next time, validate the need for a program before you develop it. Test your idea to make sure there’s a profitable market for the program. Do this on your website, blog, and online learning catalog. SEO: Wherever the course is mentioned on your website or blog, make sure that page is optimized for search engines.
WBT Systems
AUGUST 29, 2017
No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.
WBT Systems
MARCH 20, 2018
Even better, free webinars lure prospective customers into the top of your marketing funnel and nudge them along that funnel toward one of your paid programs, like an online course. Consider these marketing tactics : Write blog posts related to the webinar and course content. Benefits of adding webinars to your marketing plan.
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