article thumbnail

5 AdWords Marketing Tips for Your Online Course

LearnDash

Like running a full-page ad in the yellow pages back in the day, they allow businesses to target customers searching for specific terms. And because advertisers only have to pay for the people who click on their ads, it’s a great way to control your costs for effectiveness. Control for negative keywords.

Market 140
article thumbnail

Online Marketing for Elearning Part III: Advertising

LearnDash

It has a longevity that outlasts any advertisement, and is more effective at building and retaining a strong customer base. A Google Ad is usually Pay-Per-Click, meaning you set an ad budget and a bid to have your advertisement appear when someone searches for a keyword. Content marketing is low cost but highly effective.

Market 227
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The future of SEO: Hacks to help skyrocket your traffic

learnWorlds

Neil’s advice is to make use of your data , get to know your customers’ needs and calculate their lifetime value. Look into those details that will help you build a long-lasting relationship with them, and keep searching for upsell opportunities along the way. 93% of online experiences start with the search.

Help 52
article thumbnail

How to Promote Your Online Courses With Google Ads

learnWorlds

Have you ever thought about converting more visitors to buyers? Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! How about bringing more new visitors? See how you can learn your learners better with qualification questions.

Google 98
article thumbnail

Higher Education SEO Tips Improve Organic Traffic

Think Orion

In order to improve your school’s SEO, you should focus on creating high-quality content that is relevant to your target audience , optimizing your website for key search terms, and building links from other websites back to yours. According to BrightLocal, 87% of the customers read the reviews before deciding. Use header tags.

article thumbnail

7 Smart Tips for Improving Video SEO

Hurix Digital

When people search for something, they enter certain keywords. And, for your video to show up in those searches, you should use them both in titles and descriptions. It’s a craft to turn a visitor into a customer. When you upload a video, make sure you enter the right information on the backend. 7) Web Page Load Speed.

Video 40
article thumbnail

7 Smart Tips for Improving Video SEO

Hurix Digital

When people search for something, they enter certain keywords. And, for your video to show up in those searches, you should use them both in titles and descriptions. It’s a craft to turn a visitor into a customer. When you upload a video, make sure you enter the right information on the backend. 7) Web Page Load Speed.

Video 40