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10 Proven PPC Advertising Tips for Higher Education Institutions

Think Orion

Universities, colleges, and schools consistently seek creative recruitment strategies to streamline existing marketing channels and deliver better ROI. Pay-per-click (PPC) advertising has long remained one of the most important Higher education trends for edtech providers to keep their brand top of mind among online audiences.

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How Course Creators Get Leads Through Content and Scale Revenue Through Smart Promotions with Marketing Professional Daniel Daines-Hutt

LifterLMS

At LifterLMS.com you can learn more about new developments and how you can use LifterLMS to build online courses and membership sites. A big problem with that is we emulate what we see, and what we’re doing is reading news sites and media hubs, and things like that. You can also find him on Twitter at @inboundascend.

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Want Fast Sales for your Online Course? It’s Time to Use Google Ads (Adwords)

Think Orion

Immense reach and a high average ROI. In this article, we’ll share some tactics to improve that ROI even more! Instead, opt for long-tail keywords with lower search volumes but higher conversions, all at a lower bid price. Otherwise, the chances for converting will be as low as if you were using a broad match. ?

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10 SEO Strategies for Edtech Business – Enhance Traffic & leads

Think Orion

A Hubspot survey determined that companies that invest in an SEO strategy are 13 times more likely to grow their ROI. One of the most popular methods to enhance your SEO reach is using medium-tail and long-tail keywords. Internal links & site structure. Converting Landing Pages.

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How Course Creators Can Improve Their Affiliate Marketing Programs with Dustin Howes

LifterLMS

Dustin and Chris talk about the different types of affiliate platforms, and dive into some insider tips for running a successful affiliate program for your course or membership site. Creating a resource center for your affiliates with banners, images, and copy they can use on their site to promote your business is key to a successful program.

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10 Effective Content Marketing Strategies for Edtech Business

Think Orion

According to popular research, unique content enables brands to get almost 8 times more online exposure with a 6 times higher chance of converting visitors. . A distinguished and populated blog will always have higher search rankings, more traffic, and convert more leads. Higher SERP Rankings.

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