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How to Define, Build & Measure Marketing Capability in Your Organisation

Acorn Labs

What role does the marketing department play in that mission? This means looking deeper than specific marketing roles, and instead trying to understand where marketing capability fits into the context of your company mission. Step 1: Define the landscape The first step to creating marketing capabilities is to define the need for them.

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How to Define, Build & Measure Marketing Capability in Your Organisation

Acorn Labs

What role does the marketing department play in that mission? This means looking deeper than specific marketing roles, and instead trying to understand where marketing capability fits into the context of your company mission. Step 1: Define the landscape The first step to creating marketing capabilities is to define the need for them.

Market 52
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How to Define & Build Customer Support & Service Capability

Acorn Labs

What role does customer support and service capability play in that mission? Learning is at its most effective when employees are engaged, and clear goals and priorities in terms of business strategy and relevance to specific job roles goes a long way to building learning engagement. Why does this matter?

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How to Define & Build Customer Support & Service Capability

Acorn Labs

What role does customer support and service capability play in that mission? Learning is at its most effective when employees are engaged, and clear goals and priorities in terms of business strategy and relevance to specific job roles goes a long way to building learning engagement. Why does this matter?

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Methods to Define, Build & Measure Strategic Capability

Acorn Labs

Consider: Your organisation's greater mission, purpose and values The strategy department's role in that mission The value the strategic function generates for the org, both now and into the future. financially or to the business's reputation.) Use a knowledge management system , or performance learning management system (PLMS).

Methods 52
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Methods to Define, Build & Measure Strategic Capability

Acorn Labs

Consider: Your organisation's greater mission, purpose and values The strategy department's role in that mission The value the strategic function generates for the org, both now and into the future. financially or to the business's reputation.) Use a knowledge management system , or LMS.

Methods 52
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The How-to Guide to Defining & Assessing Communications Capability

Acorn Labs

What role do communications play in that mission? Step 2: Define the purpose Each communications capability should have a unique role to play in the business. Risks: What are the potential risks that could arise (such as to finances or reputation) from building the capability?