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How to Promote Your Online Courses With Google Ads

learnWorlds

Creators, online coaches, and edupreneurs use search engine marketing in addition to other marketing and sales methods to find success! Online advertising with Google Ads (previously known as Google AdWords ) gives you the opportunity to reach potential customers looking for the eLearning and training opportunities that you offer.

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Higher Education SEO Tips Improve Organic Traffic

Think Orion

With SEO, you’d want your higher education institute to appear on top of all search results on Google. Some tools that are prominently used for keyword research are: Google Keyword Planner Keywords Everywhere AnswerThe Public. Local intent is a component of 46% of the Google searches. of all clicks.

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How to Sell Video Courses Online

Think Orion

When choosing the right platform to sell online video courses, consider these elements: Cloud-based architecture Easy-to-use navigation Secured and centralized platform Collaborative learning Evaluate platform features like customization, analytics, and fee structures to align with your course needs and goals.

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6 great tools to help determine the title of your next course

Superb Learning

A great way to build an effective title is to use analytical data such as popular keywords and trends. This will allow you to build a title that is relevant to your intended audience and matches the types of terms that they search. Google Adwords. Google Adwords is one of the most popular keyword search tools available.

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Improve SaaS SEO in 8 easy steps: Get Started Today!

Think Orion

Run a Keyword Research Along with your SEO audit, keywords research is the second step you need to take in order to understand your website’s Google performance. Whatever position you rank in Google, it’s because of some keywords you’ve adapted in your content. Google pays a lot of attention to user’s activity on your site.

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How to Utilize Retargeting Strategy to Increase Enrollments (Lower CPA)

Think Orion

Retargeting based on what people search. Another way educational institutions in the higher education industry run retargeting campaigns is through “Search retargeting”. It basically involves targeting students based on the searches they performed on search engines like Google, Bing, or Yahoo. Google Ads.

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SEO For Course Creators and Membership Site Owners with Lindsay Halsey of Pathfinder SEO

LifterLMS

Lindsay shares what she has found to be the two common solutions to getting found on search engines like Google, Yahoo, and Bing. Lindsay recommends the tool AnswerThePublic that allows you to find what people search for based off of keywords to help you better position your content.

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