LearnDash
MAY 31, 2018
And because advertisers only have to pay for the people who click on their ads, it’s a great way to control your costs for effectiveness. Instead, look a little harder for long-tail key phrases that will have lower search volume, but also higher conversions, all at a lower bid price. They’re low cost and high conversion.
Tony Karrer
NOVEMBER 2, 2009
Jakob’s Law roughly tells us that " users spend most of their time on other sites ", and so you must be there too. This is a common theme in my posts: Long Tail Learning - Size and Shape and Corporate Learning Long Tail and Attention Crisis. See eLearning Portal Integration as one example of this.
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learnWorlds
OCTOBER 8, 2023
Also, using Google ads remarketing , you can show targeted ads to users who have already visited your site. Quick results: SEO marketing is – let’s face it – a long, painful procedure that takes months to bring results, especially if you don’t have an authority website.
Think Orion
OCTOBER 24, 2022
Considering that higher education is a huge investment, students need answers to questions like: How much does the degree program cost? Invest in SEO for long-term results. Using SEO for educational institutions or high ed is a cost-effective strategy to get your university seen by the most ideal audience.
learnWorlds
OCTOBER 24, 2022
As marketing costs continue to rise post-Covid, marketers need to create a budget to effectively plan initiatives that will help them thrive in uncertain times. 50% of all searches are four or more words (long-tail keywords convert better). Host your site from a Content Delivery Network (CDN). So, why not try it out?
Tony Karrer
JANUARY 18, 2010
Essentially telling the CEO – we’ll produce more and better quality – but it’s not going to cost any more. For a lot of training offerings they will look to keep costs very low – build it fast and inexpensively. So in 2010, you are going to be asked to produce faster, lower cost learning solutions.
Kapp Notes
AUGUST 27, 2008
These efforts are being driven by the "gamer" generation and cost much more than option one but are used more for permanent information, high-end skills like leadership or operating complicated and difficult machinery or software and provide a high degree of fidelity. E-learning is one way this can be accomplished as well as Web 2.0
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