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5 AdWords Marketing Tips for Your Online Course

LearnDash

And because advertisers only have to pay for the people who click on their ads, it’s a great way to control your costs for effectiveness. That said, setting up an effective AdWords ad can be complicated for beginners, and if you don’t set up the ad strategically, you could be flushing a lot of your ad budget down the drain.

Market 139
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How to Find the Best Keywords for Your Event

Think Orion

But because we focus on building out content that our ideal customer Nick is searching for, we are able to provide content he likes and thus give our client’s site brand recognition. You’ll see in the drop-down a variety of long-tail keywords that are perfect for adding to your running keyword research document.

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How to Promote Your Online Courses With Google Ads

learnWorlds

Needless to say, Google Ads has a wide reach and can be effective in boosting your course sales, provided you get the targeting and the ad copy right. If you create high-quality ads that do the trick and engage the audience, you can attract many quality leads and even conversions. What is Google Ads ? billion users !).

Google 98
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7 Digital Marketing Strategies for Universities That Works in 2022

Think Orion

Now that we’ve looked at some of the major trends in higher education marketing, let’s check out 7 highly effective digital marketing strategies for higher education that marketers should be applying for 2022. Invest in SEO for long-term results. That said, SEO is a long-term organic marketing strategy.

Market 98
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The future of SEO: Hacks to help skyrocket your traffic

learnWorlds

He went through various topics relating to SEO and talked about effective budgeting, boosting SEO traffic , growth, and conversion. Hack #4: Build personalized experiences to boost conversions. 50% of all searches are four or more words (long-tail keywords convert better). Hack #1: Develop a marketing budget.

Help 52
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How Course Creators Get Leads Through Content and Scale Revenue Through Smart Promotions with Marketing Professional Daniel Daines-Hutt

LifterLMS

Daniel references the LMScast with Nick Usborne where Chris and Nick discuss conversational copywriting, and how that is very similar in nature to the actionable content approach Daniel and Chris discuss in this episode. If that person wants to buy from you, it makes sense for you to have that asset on your site.

Market 87
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Top 10 eLearning Predictions for 2010

Tony Karrer

It puts forward lots of suggestions for how knowledge workers can leverage technology to make themselves more effective. Organizations will need you to shift a it towards Corporate Learning Long Tail and Attention Crisis and Long Tail Learning - Size and Shape. Of course, I do.