ID Reflections

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An Incisive Report: Social Marketing Analytics

ID Reflections

Social Marketing Analytics: A New Framework for Measuring Results in Social Media talks about marketing analytic, the need for standardized measures, and most importantly, about different measurement framework.

Analytics 100
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The Changing Nature of Workplace Learning

ID Reflections

Organizations are more comfortable with ideas like market share, sales strategy, training, competitive advantage, and such. For example, as someone who belongs to the elearning and organizational learning industry, I need to be on top of the critical impact of technology like Social, Mobile, Analytics and Cloud on workplace learning.

Change 220
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Switch: When change is hard.

ID Reflections

At least that is how I started my career; I am still a teacher marketing myself under fancier terms like “instructional designer” and “learning solutionist” and “performance consultant”. Avoid cognitive overload, which means, don’t overplay on the learner’s analytical abilities. Analysis I am a teacher.

Change 124
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MOOCs in Workplace Learning - Part 4: Their Role in Corporate Universities

ID Reflections

While we recognize that the onus has gradually shifted to the employees to keep themselves marketable / employable with updated skills and deep specializations (free agent nation), we also have to be sensitive to the fact that not everyone will know how to go about it.

Roles 100
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MOOCs in Workplace Learning - Part 2: Designing a MOOC

ID Reflections

While the onus of continuous professional development is gradually shifting to the employees, there is an increasing dearth of skills required to successfully run today’s organizations – from skills like leadership for a networked age to understanding analytics and its impact on various organizational functions.

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Social Learning Cannot be a Bolt-On Strategy

ID Reflections

Social Business means that every department, from HR to marketing to product development to customer service to sales, uses social media the way it uses any other tool and channel to do its job. The following excerpt from his blog summarizes it beautifully: A Social Business isn't a company that just has a Facebook page and a Twitter account.